Auckland, New Zealand – Cannabis Clinic, an institution that provides legal medical cannabis, has appointed DDB Group’s Mango Aotearoa and Tribal Aotearoa to raise awareness of the brand and the benefits of medicinal cannabis.
As the company’s agency partners, Tribal and Mango will work together to raise awareness of medicinal cannabis and its use as an effective and legal, as prescribed by a doctor, treatment for a raft of health issues including pain, sleep issues and anxiety.
Meanwhile, while Mango will provide media relations for the company, Tribal will focus on delivering creative digital solutions that bring the Cannabis Clinic story to life.
According to Dr. Waseem Alazher of the Cannabis Clinic, the partnership with Mango and Tribal will help them to educate Kiwis about medicinal cannabis which has an integral role to play in modern medicine.
“We know there is a lot of misinformation out there, and we were looking for an agency partner who had the expertise we needed to educate Kiwis. It’s great to have found that under one roof – we’re thrilled to be working with both Mango and Tribal as one integrated agency to help us share these stories and hopefully change the perception and narrative around medicinal cannabis in New Zealand. If we are able to help even more Kiwis who have not had success with conventional treatments, then we’ll consider this a huge success,” Alazher said.
James Blair, managing director at Tribal Aotearoa, said, “We pride ourselves on our ability to deliver high-quality, thought-provoking digital experiences that really move people to action and we’re looking forward to delivering results for Cannabis Clinic.”
He added, “Cannabis Clinic is a great solution for Kiwis who have been living with chronic pain, sleep loss and a host of other issues. We’re really excited to be working with them and our friends at Mango to tell the story of this unique brand that is looking to help so many through the power of medicinal cannabis.”
Meanwhile, Sean Brown, managing director at Mango, commented, “We are so excited to take on a new challenge with such a unique client, and to help New Zealanders live a better life with the use of medicinal cannabis.”
He added “The appointment is fantastic for the team; it’s a fascinating topic and we’ve learned so much already. We have quickly hit the ground running and are looking forward to working alongside Tribal to deliver some amazing results for Cannabis Clinic.”
