Naga DDB Tribal partners with OK Tomorrow to bring industry-first generative AI certification to Malaysia

Malaysia – Advertising agency Naga DDB Tribal has unveiled its first-ever generative AI certification programme that invigorates creativity within its agency team in partnership with US-based business innovation and inspiration consultancy OK Tomorrow. The AI masterclass for creative excellence is expected to be a game-changer for the creative agency. The...

PhilHealth ransomware attacks spells alarming dip on PH’s digital quality of life

Manila, Philippines – The recent ransomware attack against government-controlled health insurance entity PhilHealth depicts a dip on the Philippines’ overall digital quality of life, new data from Surfshark. Overall, the Philippines is ranked 60th in the overall ranking on digital quality life globally in 2023, dropping by five places from...

OpenX to offer contextual solutions for brands and agencies with new ‘ConteX’ marketplace

Singapore – Omnichannel supply-side platform OpenX has announced the launch of ‘ConteX’, an OpenX marketplace within the SSP that aims to empower brands and agencies to activate a variety of both off-the-shelf and custom contextual solutions with efficiency. ConteX offers buyers contract-free contextual targeting capabilities, enabling advertisers to leverage premium...

Good-Loop, Yahoo partner to minimise carbon emissions and address sustainability concerns

Sydney, Australia – Ad platform Good-Loop and Yahoo have recently announced a global partnership offering carbon neutral private marketplace (PMP) media opportunities to advertisers, in order to help them become more sustainable. Through this partnership, advertisers and agencies buying through Yahoo’s DSP will now have access to the PMPs that...

Google PH announces availability of generative AI skills development courses, new career certifications

Manila, Philippines – Google Philippines, in its ongoing commitment to build a ‘Digital Philippines’, has announced the availability of no-cost generative AI skills development courses, the ‘Google for AI Startups Cloud Program’, and three new Google Career Certificates. Moreover, Google Cloud is also supporting more seed to early stage startups...

Eagle Eye reveals major growth with APAC expansion, introduces upcoming AI offering

APAC – SaaS technology company Eagle Eye has released its audited results for the financial year, showcasing 36% group revenue growth, and significant international revenue expansion driven by the US (129%) and APAC (56%), including its first customer in Singapore.This is in line with the Eagle Eye’s continued expansions in...

Adzymic launches premium advertising network ‘APX’ in SG and MY, appoints new managing partner

Singapore – Adtech company Adzymic has announced the launch of its Adzymic Premium Exchange (APX), which incorporates various rich media formats within premium publishers in Malaysia and Singapore. APX is an innovative advertising network that integrates high-impact formats and non-intrusive rich media ad units such as desktop skins, mobile scrollers,...

Philippine Airlines taps Salesforce to improve current CX strategy

Manila, Philippines – Philippine Airlines (PAL) has announced that it has tapped Salesforce to improve its current customer experience (CX) strategy, aimed at redefining its customer service and engagement. The agreement was signed at a recent ceremony at the Conrad Manila, with top executives of PAL, Salesforce, AF Digital, Amadeus,...

NexMind secures new seed funding to empower digital marketing services, launches Text2Social

Kuala Lumpur, Malaysia – AI-powered multilingual digital marketing platform NexMind announced today that it has secured seed funding from Silicon Valley-based venture capital firm 500 Global to expand Its AI-powered multilingual digital marketing platform worldwide. With 500 Global’s funding, NexMind will be expanding their product offerings and accelerate customer acquisition...

Large number of Asian consumers seek unified hub to manage subscriptions amidst overwhelming rise of services

Asia Pacific – Around 81% of Asian consumers think there are too many subscription services to choose from now, and 93% are seeking a single hub to manage all this, a report from Bango revealed. According to the data gathered, over three-quarters, or 81%, of subscription users believe there are...