Technology

Qualtrics launches XM-oriented OS, whole slew of CX tools

Teddy Cambosa | Apr 14, 2021

One of the tool launches by Qualtrics is an operating system catered for the XM aspect of their business clients.

AU-based conversational agency Versa launches global-first navigation-less website

Jean Cabico | Apr 14, 2021

Versa Australia launches a navigation-less and bot-activated website, which utilizes AI-powered conversational bot technology.

MY adtech AdEasy launches media subscription plan service

Teddy Cambosa | Apr 13, 2021

Adtech AdEasy offers small and big businesses in Malaysia greater reach in their ad campaigns through its new subscription service.

InMobi appoints Krista Thomas as SVP, head of marketing for marketing cloud division

Teddy Cambosa | Apr 12, 2021

The new appointment by InMobi will help utilize the company's marketing cloud service to a global scale.

Qualtrics, IBM Japan renews partnership

Teddy Cambosa | Apr 12, 2021

IBM Japan is now also the official reseller of Qualtrics experience management platforms in the Japanese market.

DTC and data-driven CX: Two key e-commerce marketing trends to thrive post-pandemic

MARKETECH APAC | Apr 9, 2021

When adopting a direct-to-consumer strategy, leverage the opportunity to directly connect with consumers by delivering a data-driven, seamless customer experience.

DoubleVerify names Doug Campbell as new chief strategy officer

Teddy Cambosa | Apr 9, 2021

Campbell takes helm as the new Chief Strategy Officer for DoubleVerify, where he will be responsible for creating corporate strategies.

Wootag launches real-time event-driven video interactive solution Wootag Signals

Jean Cabico | Apr 8, 2021

Wootag launches Wootag Signals, a real-time event-driven video interactive solution to tap into the patterns of demand and consumer behaviors.

Zendesk unveils new CMO, executives on global board

Teddy Cambosa | Apr 8, 2021

The new Zendesk appointments comes after the company is transitioning into a billion-dollar company this year.

Adtech Cartelux appoints Geoff Reilly as CFO

Teddy Cambosa | Apr 7, 2021

The new Cartelux appointment will help aid the company as it nears its Series A funding round.

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