Category: Partners
Bondhu Bojhe Amake was born from this vision: to translate animal gestures into a language people could relate to, fostering a deeper bond with our four-legged friends.
This case study digs deeper into FedEx’s strategy to engage its customers from initial acquisition to long-term retention and reactivation through tailored campaigns.
This case study delves into the strategies behind StackAdapt and Syfe’s collaboration, digging deeper into how they took on the challenge to bring better results.
The travel and tourism industry is changing fast, and it’s not just about offering stunning destinations or top-notch service anymore. Today’s travellers expect a seamless experience at every step—whether they’re booking online, scrolling through recommendations, or checking in at a hotel. If brands...
In this case study, we explore how Tonik Bank, a leading digital bank in the Philippines, leveraged Gupshup’s Conversation Cloud—powered by advanced AI and automation tools—to enhance customer satisfaction and operational efficiency.
Hong Kong Broadband Network on launching customer-friendly WhatsApp business channels with Sleekflow
For our latest case study, we delve into how the Hong Kong Broadband Network (HKBN) tapped Sleekflow, an AI-powered omnichannel conversation suite, as its official WhatsApp Business API provider to power its WhatsApp business channels for better customer engagement and experience for users.
The proliferation of digital channels, the rise of AI, and the critical role of data-driven decisions have created a multifaceted environment where traditional methods no longer suffice.
To begin the discourse on improving omnichannel experiences, Jufrie stressed that the use of AI in omnichannel experiences is based on doing more with less, as brands are looking to increase their revenue while also reducing costs.
Tools will help you systemise a success that you encountered before or help you overcome an issue you regularly have. Overall, all tools’ purpose is to reduce manual and ad-hoc work to save time but not only that otherwise it would be the same as a process.
As part of the What’s NEXT Interview series, MARKETECH APAC spoke with Marc Zander, global chief client officer at Teads, to learn more about the new strategies and insights in the new era of digital advertising.
