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Category: Southeast Asia

Agoda launches first brand campaign highlighting flight offerings in Singapore with AI-powered commercials
Agoda launches first brand campaign highlighting flight offerings in Singapore with AI-powered commercials
Posted on July 9, 2025
by Fatima Baduria
Digital travel platform Agoda has launched its first brand campaign in Singapore, highlighting its offerings for flight bookings.
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Singapore’s Health Promotion Board discourages vape use amongst youth in latest campaign via TBWA\Singapore
Singapore’s Health Promotion Board discourages vape use amongst youth in latest campaign via TBWA\Singapore
Posted on July 9, 2025
by Fatima Baduria
The Health Promotion Board condemns vape use amongst the youth through its latest campaign in collaboration with TBWA\Singapore.
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Toni Ruotanen named as new head of Havas Market for Southeast Asia
Toni Ruotanen named as new head of Havas Market for Southeast Asia
Posted on July 9, 2025
by Teddy Cambosa
In his new role, he will focus on scaling performance-led commerce solutions and ensuring they are locally tailored for Southeast Asia’s fast-evolving digital economy.
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dbs indonesia digital sea new campaign 2025
DBS Indonesia’s new campaign shifts spotlight from possessions to purpose
Posted on July 9, 2025
by Aliza Carmona
Indonesia – DBS Indonesia has teamed up with creative agency Digital Sea to roll out a new campaign for the DBS Vantage Credit Card, aiming to move the conversation beyond financial prosperity toward a more holistic and human-centered perspective on wealth. The campaign was developed through a collaboration...
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Dentsu Philippines, Pocky encourages love confessions with ‘Pocky Sabi’
Dentsu Philippines, Pocky encourages love confessions with ‘Pocky Sabi’
Posted on July 9, 2025
by Fatima Baduria
Philippines – Dentsu Philippines and Pocky Philippines are helping Filipinos express their love through their latest ‘Pocky Sabi’ initiative. The initiative transforms the Pocky snack into a means for anonymous love confessions. ‘Pocky Sabi’ plays on the Filipino phrase ‘pakisabi,’ meaning ‘please tell...
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SPH Media, TSL Media Group’s X10 team up to enhance influencer marketing
SPH Media, TSL Media Group’s X10 team up to enhance influencer marketing
Posted on July 8, 2025
by Fatima Baduria
Media networks SPH Media and TSL Media Group are teaming up to drive influencer marketing impact, leveraging authentic engagement with creators.
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Assembly appoints Sharon Soh as SEA managing director to accelerate regional growth
Assembly appoints Sharon Soh as SEA managing director to accelerate regional growth
Posted on July 8, 2025
by Fatima Baduria
Assembly, a global omnichannel media agency under Stagwell, has named Sharon Soh as its managing director, Southeast Asia (SEA).
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Ruder Finn acquires Era Communications, expands SEA presence
Ruder Finn acquires Era Communications, expands SEA presence
Posted on July 7, 2025
by Fatima Baduria
The acquisition of the SEA-based consultancy establishes Ruder Finn’s direct presence in Thailand, Vietnam, Cambodia, Laos, and Myanmar.
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ATA PH New FI
MARKETECH APAC puts adtech in focus with ‘Advertising Technology Asia Philippines 2025’ launch
Posted on July 7, 2025
by Aliza Carmona
Philippines – As the Philippines rapidly accelerates its digital transformation, the advertising industry is undergoing a significant shift. With increasing pressure to deliver data-driven, measurable, and privacy-first campaigns, marketers are turning to cutting-edge adtech to stay competitive. In this...
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hakuhodo international indonesia 2025 leadership restructure
Hakuhodo International Indonesia names new leaders in strategic overhaul
Posted on July 4, 2025
by Aliza Carmona
Indonesia – Hakuhodo International Indonesia (HIID) has announced a major leadership restructure as it enters a new chapter focused on unified growth. Earlier this year, the agency appointed Farhana Eldini Devi Attamimi as group CEO and Yuzuru Iguchi as country director, marking the beginning of a broader...
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Agoda launches first brand campaign highlighting flight offerings in Singapore with AI-powered commercials
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