Category: Southeast Asia
Digital travel platform Agoda has launched its first brand campaign in Singapore, highlighting its offerings for flight bookings.
The Health Promotion Board condemns vape use amongst the youth through its latest campaign in collaboration with TBWA\Singapore.
In his new role, he will focus on scaling performance-led commerce solutions and ensuring they are locally tailored for Southeast Asia’s fast-evolving digital economy.
Indonesia – DBS Indonesia has teamed up with creative agency Digital Sea to roll out a new campaign for the DBS Vantage Credit Card, aiming to move the conversation beyond financial prosperity toward a more holistic and human-centered perspective on wealth. The campaign was developed through a collaboration...
Philippines – Dentsu Philippines and Pocky Philippines are helping Filipinos express their love through their latest ‘Pocky Sabi’ initiative. The initiative transforms the Pocky snack into a means for anonymous love confessions. ‘Pocky Sabi’ plays on the Filipino phrase ‘pakisabi,’ meaning ‘please tell...
Media networks SPH Media and TSL Media Group are teaming up to drive influencer marketing impact, leveraging authentic engagement with creators.
Assembly, a global omnichannel media agency under Stagwell, has named Sharon Soh as its managing director, Southeast Asia (SEA).
The acquisition of the SEA-based consultancy establishes Ruder Finn’s direct presence in Thailand, Vietnam, Cambodia, Laos, and Myanmar.
Philippines – As the Philippines rapidly accelerates its digital transformation, the advertising industry is undergoing a significant shift. With increasing pressure to deliver data-driven, measurable, and privacy-first campaigns, marketers are turning to cutting-edge adtech to stay competitive. In this...
Indonesia – Hakuhodo International Indonesia (HIID) has announced a major leadership restructure as it enters a new chapter focused on unified growth. Earlier this year, the agency appointed Farhana Eldini Devi Attamimi as group CEO and Yuzuru Iguchi as country director, marking the beginning of a broader...
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