South Asia
Sony Pictures Television India, Isobar make Spider-Man fans ‘Tap Into The Multiverse’ on their phones
Fans can now experience the Multiverse right on their phone and test if they’re a true Spidey aficionado with the campaign by Sony Pictures Television India and Isobar. Afterwards, they can buy or rent the movie on BookMyShow Stream today to enjoy it at home.
Madison Media Ultra appointed as media agency of record of Jyothy Labs
Madison Media Ultra will be responsible for Jyothy Labs’ traditional media and digital media mandate, including TV, print, and digital.
WATConsult bags creative, social media mandate for CarDekho
WATConsult will now be responsible for CarDekho‘s social media management, digital creative designing, and content marketing, as well as ORM.
dentsu appoints Saagar Sethi to lead Amplifi in India
Amplifi, the supply side management platform of denstu, has announced the appointment of Saagar Sethi as its president.
Ad watchdog ASCI implements greater inclusion in advertising
It adds greater inclusivity in advertising, such as gender identity, body shape, age, and physical and mental conditions.
Heeru Dingra is dentsuMB Group India’s new CEO as Sidharth Rao steps down
The new dentsuMB India leadership team will work with Sidharth through the transition, and in close partnership with CEO Amit Wadhwa.
HiveMinds nabs digital marketing remit of Rupeek
HiveMinds will manage Rupeek's digital marketing, which will play an important role in driving the fintech's gold-backed credit offering.
Mastercard, OPay to bring virtual payment solutions to Pakistan
Pakistani citizens, consumers, and merchants are given an opportunity to engage with brands and businesses anywhere across the globe, thanks to a Mastercard virtual payment solution linked to the OPay eWallet.
22feet Tribal Worldwide appoints Vishnu Srivatsav as new national creative director
Vishnu Srivatsav will help 22feet Tribal Worldwide in marrying a brand-first thinking with digital-first solutions.
Digital entertainment platform Binge now made available in more than 120 countries
Binge is now available in more than 120 countries across the world, allowing viewers to watch live TV, web series, movies, dramas, exclusive originals, and more.
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