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MARKETECH APAC marks first anniversary, unveils new logo

MARKETECH APAC | May 16, 2021

The platform that was borne at the height of the pandemic proudly grew into more than just a provider of news, creating spaces to bring about the most relevant and crucial conversations and dialogue in the industry.

Omnichannel retail strategies in the era of connected experiences

Saurabh Madan | May 14, 2021

At any touchpoint, when the customer finds for you, and you're not there, it can lead to long-term consequences to your brand value. Here's what you can do.

What the education space is making possible that it hasn’t prior to new normal: APAC universities’ panel discussion

Shaina Teope | May 7, 2021 | May 7, 2021

The stronger focus on the remote setup has opened up a slew of opportunities such as making attending possible to those that are physically challenged.

MARKETECH APAC’s top 5 stories for April: A data and AI company takes number 1 spot

Shaina Teope | Apr 30, 2021 | Apr 30, 2021

The top stories for this month are all about introducing trailblazers in the area of e-commerce, gaming, media planning and digital content. Take a look.

Virtual influencers – are they all they’re cracked up to be?

Alexander Frolov | Apr 27, 2021

Non-human influencers are rising in popularity, but what do they really offer that their breathing counterparts haven't in their ambassadorship?

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