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READ: A timeline of Netflix PH’s ramped-up campaign for occult series ‘Trese’

Teddy Cambosa | Jun 16, 2021 | Jun 16, 2021

From 'vandalized' billboards, a 'ghostly' concert experience to taking over the facade of the country's largest media network, the hype is one for the Trese campaign by Netflix.

MARKETECH Mondays: Neil Cullingford, Director of Marketing and Communications, Murdoch University

Shaina Teope | Jun 16, 2021 | Jun 16, 2021

Our first time conversing with a marketing leader in the education space. Find out Neil's go-to marketing strategies for higher education.

Are online data collection platforms marketers’ best defense against ad fraud?

Tamir Roter | Jun 11, 2021

The only way for brands to effectively fight fraud is to see the internet through the eyes of their own consumers.

MARKETECH APAC opens conversation on the new internet: Advertising in a privacy-first and cookieless world

Teddy Cambosa | Jun 9, 2021 | Jun 9, 2021

The webinar, done in partnership with Adzymic, puts the topic of a cookie-less strategy at the center of the topic to ascertain a private-centric ad experience.

The power of social media in a pandemic

Devinder Sharma | Jun 4, 2021

Even before it all started, social media has already been greatly woven into our lives. Now our dependence on it had just taken a whole 'nother meaning.

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