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India’s ad watchdog names new creative partner to amp up campaign efforts

Shaina Teope | May 17, 2021-9

ASCI has chosen independent and integrated agency Infectious Advertising to manage its marketing and promotional efforts.

Huawei Malaysia inks partnership with Vita Media to bolster SME digitalization

Jean Cabico | May 17, 2021-9

The collaboration between Huawei Technologies and Vita Media aims to scale up the digitalization of SMEs in Malaysia.

Bukalapak targets gaming inclusivity in Indonesia through itemku partnership

Teddy Cambosa | May 17, 2021-9

Bukalapak and itemku will aim to raise accessibility efforts in the gaming industry scene in Indonesia through a recent partnership.

DDB shows off how effective ‘unexpected’ works are by launching a brand revamp–on a sheep farm

Teddy Cambosa | May 14, 2021-9

Despite the antithetical approach of the brand campaign, DDB wants to demonstrate through this that unexpected works for their clients.

Creative agency VMLY&R Commerce Encompass produces fundraising campaign for gravely COVID-stricken India

Jean Cabico | May 14, 2021-9

The fundraising initiative is by Lara Dutta and Shayamal Vallabhjee together with the non-profit organizations including TIE and Give India.

This new SG joint venture aims to prep brands on China market’s reopening

Teddy Cambosa | May 14, 2021-9

Aleta Planet and Fooya, through the joint venture AP Studios, will help Singaporean businesses equip with tools that will cater to the reopening of the China market.

In new strand of its ‘Proudly Ordinary’ campaign, beer brand TED gives comedian Gocsy a factory tour

Jean Cabico | May 14, 2021-9

The newly released installment of Tooheys Extra Dry's 'Proudly Ordinary' campaign takes Aussie comedian Gocsy on a guided factory tour.

We Are Social launches AR-powered pro bono campaign for The Kids’ Cancer Project

Teddy Cambosa | May 14, 2021-9

Interested persons can show their support for the cause by The Kids' Cancer Project by the latest campaign supported freely by We Are Social.

Creative agency Orchard revs up brand experience offering with three new senior hires

Teddy Cambosa | May 14, 2021-9

With the three new senior hire appointments, Orchard hopes to bolster its brand experience offering to a larger clientele base.

IAS comicizes ad verification awareness for JP marketers through manga series

Jean Cabico | May 14, 2021-9

Global ad verification agency IAS has released its first manga series to promote ad verification awareness among Japanese marketers.

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