Category: Southeast Asia
The acquisition of the SEA-based consultancy establishes Ruder Finn’s direct presence in Thailand, Vietnam, Cambodia, Laos, and Myanmar.
Philippines – As the Philippines rapidly accelerates its digital transformation, the advertising industry is undergoing a significant shift. With increasing pressure to deliver data-driven, measurable, and privacy-first campaigns, marketers are turning to cutting-edge adtech to stay competitive. In this...
Indonesia – Hakuhodo International Indonesia (HIID) has announced a major leadership restructure as it enters a new chapter focused on unified growth. Earlier this year, the agency appointed Farhana Eldini Devi Attamimi as group CEO and Yuzuru Iguchi as country director, marking the beginning of a broader...
Travel and experience platform Klook has unveiled a travelling ‘Joy Dispenser’ in an offline activation with The Secret Little Agency (TSLA).
Cathay Pacific is encouraging travellers across Southeast Asia to explore Hong Kong with the launch of ‘The Most Fun Per KM²’ campaign.
The appointment comes as LEGOLAND Malaysia continues to position itself as a must-visit destination for immersive, play-fuelled experiences that spark curiosity, foster creativity, and bring families together.
Google has launched a new YouTube creator series to highlight its Ad Solutions for marketers across Southeast Asia.
With Income Insurance’s Gro Cash Plus and Gro Cash Sure ensuring less financial stress for customers, Max the Stress Ball finds himself not needed.
Each episode features dramatic reenactments of real cases reported to the Royal Malaysia Police (PDRM), covering scams such as phone fraud, romance scams, bogus parcel deliveries, fake investments, job offer deceptions and cash prize swindles.
Archetype Malaysia won the pitch by impressing Guinness with its strategic thinking, strong cultural insights, and “earned-first” creative approach.
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