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Category: Global

Moloco forges strategic partnership with Xiaomi’s International Internet Business Department to boost global ad performance optimisation
Moloco forges strategic partnership with Xiaomi’s International Internet Business Department to boost global ad performance optimisation
Posted on June 16, 2025
by Fatima Baduria
Machine learning company Moloco has forged a strategic partnership with the International Internet Business Department of technology company Xiaomi.
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Criteo’s renewed brand direction champions what’s next for AI-driven commerce
Criteo’s renewed brand direction champions what’s next for AI-driven commerce
Posted on June 13, 2025
by Teddy Cambosa
The rebranding marks a shift from its previous slogan, “The Future is Wide Open,” signaling an evolution in its mission and ambitions.
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M+C Saatchi Group names Jackie Stevenson as global chief strategy and innovation officer
M+C Saatchi Group names Jackie Stevenson as global chief strategy and innovation officer
Posted on June 13, 2025
by Fatima Baduria
Creative solutions company M+C Saatchi Group has appointed Jackie Stevenson as its global chief strategy and innovation officer, effective August 1, 2025.
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aespa dirty work mv apple iphone
K-Pop sensation ‘aespa’ stars in Apple’s latest iPhone 16 Pro campaign with exclusive performance video
Posted on June 11, 2025
by Aliza Carmona
South Korea – In a new collaboration, Apple has partnered with K-pop girl group aespa to release a performance video for their unreleased track “Dirty Work”, filmed entirely on the iPhone 16 Pro. Featuring members Karina, Giselle, Winter, and Ningning, the video highlights choreography captured in cinematic...
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Amperity launches AI agent ‘Chuck Data’ for customer data engineering in Databricks
Amperity launches AI agent ‘Chuck Data’ for customer data engineering in Databricks
Posted on June 11, 2025
by Teddy Cambosa
Australia – Amperity has announced the launch of ‘Chuck Data,’ the first AI Agent built specifically for customer data engineering. ‘Chuck Data’ uses Amperity’s years of experience and patented identity resolution models, trained on billions of data sets across over 400 enterprise brands, as critical...
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Marriott Bonvoy’s new content series with Mercedes F1 team focuses on unforgettable, bespoke experiences
Marriott Bonvoy’s new content series with Mercedes F1 team focuses on unforgettable, bespoke experiences
Posted on June 10, 2025
by Teddy Cambosa
Set against the backdrop of the 2025 F1 calendar, the series kicks off in Barcelona, following a teaser filmed in Monaco, where George Russell is based.
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paramount wpp media cut off
Paramount drops WPP Media in cost-cutting move linked to Skydance merger
Posted on June 4, 2025
by Aliza Carmona
USA – Paramount has reportedly ended its decades-long partnership with WPP Media, formerly known as GroupM, as part of a cost-cutting effort tied to its proposed merger with Skydance Media. The news, first reported by Deadline, came as a surprise to internal staff, as WPP Media had handled Paramount’s...
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broadsign in advance dooh
Broadsign launches automated in-advance DOOH buying to streamline OOH transactions
Posted on June 4, 2025
by Aliza Carmona
Canada – Broadsign has launched ‘Broadsign In-Advance’, a new platform feature that enables automated, advance booking of digital out-of-home (DOOH) advertising. Support for static OOH transactions is expected in a future update. The new capability allows programmatic media buyers to secure guaranteed...
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M+C Saatchi Group appoints Karen Boswell as global CEO of digital experience, performance & consulting
M+C Saatchi Group appoints Karen Boswell as global CEO of digital experience, performance & consulting
Posted on June 3, 2025
by Teddy Cambosa
Boswell will join the company in July 2025, taking charge of its media and consulting operations, as well as its growing Intelligence unit.
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PepsiCo joins Formula 1’s growing list of official partners
PepsiCo joins Formula 1’s growing list of official partners
Posted on May 30, 2025
by Teddy Cambosa
Beginning in 2026, PepsiCo’s broader beverage and snack portfolio will be featured across all Formula 1 Grands Prix, with exclusive pouring and supply rights.
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Most Recent Articles

Moloco forges strategic partnership with Xiaomi’s International Internet Business Department to boost global ad performance optimisation
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Fatima Baduria
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