Optimizely boosts DXP with launch of ‘Data Core Service’

Shaina Teope | Sep 23, 2021-47

Data core service, which unifies data across Optimizely's suite of products, will be providing deeper analytics to companies.

Emplifi acquires live stream vid platform Go Instore, offers improved in-store experiences online

Jean Cabico | Sep 23, 2021-47

Go Instore enables video-powered retail by connecting online customers with in-store product experts using immersive HD live video.

This is how Gen Zs use Twitter

Shaina Teope | Sep 22, 2021-47

The Gen Z audience is using Twitter to engage in their different passion points such as gaming and tech, food, beauty, and music.

CX firm InMoment names Eric Weight as VP of solutions consulting for APAC

Jean Cabico | Sep 22, 2021-47

Eric Weight brings with him over 25 years of experience designing and deploying CX solutions at various B2B growth technology companies

Edelman unveils senior promotions for SEA, APAC markets

Teddy Cambosa | Sep 14, 2021-47

The senior leadership made by Edelman for SEA and APAC is just a few of its most recent company appointments in the region.

Innity’s latest shoppable ads feature allows users to ‘add to cart’ directly from ads

Teddy Cambosa | Sep 13, 2021-47

Innity's shoppable ads now allows you to add items directly from the online ads you see on your online activity.

AU-based digital transformation firm TMX appoints Now We Collide to amp up brand strategy

Jean Cabico | Sep 9, 2021-47

TMX is a digital transformation and supply chain consultancy that offers end-to-end digital and supply chain solutions.

Xandr boosts APAC presence with new MD appointments

Teddy Cambosa | Sep 9, 2021-47

The new managing directors for Xandr will serve the Japan and ANZ markets of the company in the region.

Why marketers will prioritize gametech

Indy Khabra | Sep 9, 2021-47

Gametech providers must support marketers to understand how best to approach gaming, supported by research and insights.

Wootag launches new feature catered to drive video interactives through sports events

Teddy Cambosa | Sep 8, 2021-47

The Sports Signal feature from Wootag allows marketers to utilize video entertainment content for interactable sponsored content.

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