Crunchyroll appoints two PR firms as strategic comms partner in SEA, India

Singapore – Popular anime streaming service Crunchryroll has appointed India-based Bloomingdale PR and Singapore-based Eastwest PR as their strategic communications agency partners in India, Indonesia, the Philippines, and Singapore. Based in India, Bloomingdale will be responsible for strategic planning and coordination of Crunchyroll’s regional PR efforts in India, Singapore, Indonesia,...

foodpanda expands grocery business with launch of new house brand ‘bright’

Singapore – Delivery platform foodpanda has doubled down on its grocery business with the launch of its private house label, bright, which offers a new and expanded range of high quality and affordable groceries. foodpanda’s ‘bright’ will offer over 1000 items across three sub-brands: ‘brightfarms’ for fresh produce, ‘brightyums’ for...

Top Story: Jaslin Goh on boosting foodpanda’s q-commerce marketing capabilities as VP of marketing

Singapore – After serving as the chief marketing officer of HSBC’s PayMe for three years, Jaslin Goh announced her transition into a new industry as she was appointed as the new vice president of marketing at foodpanda. The move, which officially took effect in March this year, saw her heading...

Katherine Teo on CMO promotion at Carro, marketing and expansion goals for 2024

Singapore – Carro, an AI-driven used car marketplace based in Singapore, has announced the promotion of Katherine Teo as its new chief marketing officer, moving beyond her recent role as the regional head of marketing for the company and its subsidiaries across Asia-Pacific. In an exclusive conversation with MARKETECH APAC,...

Outbrain appoints Chris Oxley as country manager of ANZ & Singapore

Singapore – Open web technology platform Outbrain has appointed Chris Oxley to the newly created role of country manager for Australia, New Zealand and Singapore, wherein he will lead the charge in driving the expansion of Outbrain’s advertising business. In his new role, Oxley will oversee the development and implementation...

ADA unveils AI copilot suite to redefine enterprise marketing, commerce functions

Singapore – ADA, a provider of digital and data-driven business transformation services across Asia, has launched a suite of AI CoPilots engineered to redefine enterprise marketing and commerce functions, driving efficiency and effectiveness, fostering a new era of strategic and operational agility through data and AI democratisation. Seamlessly integrated with...

VaynerMedia rolls out consulting products in APAC, to prioritise consumer engagement

Singapore – Contemporary global creative and media agency VaynerMedia has announced the launch of its consulting products in the Asia Pacific region, designed to bring social to the centre of marketing. VaynerMedia Consulting, first launched in 2020 in the US, is a modern-day offering designed to help brands bring social...

Google delays third-party cookie deprecation–again: here’s what APAC industry leaders are saying

Singapore – The phase-out of third-party cookies by Google is hitting yet another roadblock, as the tech giant announced that the move will most likely be delayed until early 2025. This is the latest cookie deprecation delay from Google, with the phase-out initially intended to roll out back in 2022....

Philip Chau on latest Sun Life appointment, what’s next for performance marketing strategies

Hong Kong – Global insurance company Sun Life has recently appointed Philip Chau as its regional director of marketing performance and operations for Asia. In his new role, Chau will drive Sun Life’s marketing strategy and performance excellence across all Asia markets, as well as maximize marketing return on investment....

Viddsee welcomes Ricky Ow to board of directors, aimed at elevating entertainment platform’s strategic vision

Singapore – In a move to bolster its platforms, video entertainment platform Viddsee has announced the addition of media veteran Ricky Ow to its board of directors. With a distinguished career spanning successful roles at WarnerMedia, Turner, and Sony Pictures, Ow brings to Viddsee a deep understanding of the media...