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Sitecore unveils three new public cloud solutions for brands’ CX, customer engagement

by MARKETECH APAC

-

October 19, 2022

Sitecore unveils three new public cloud solutions for brands’ CX, customer engagement

Chicago, USA – Global digital experience tech Sitecore has unveiled a range of new and fully composable offerings and updates that aim to help brands deepen customer engagement and elevate customer experiences across all channels. 

The new solutions include Sitecore Search, an innovative AI-powered search and discovery function that provides marketers with a unified delivery system; Content Hub One, an agile, headless CMS that seamlessly combines content modelling, authoring and consumption into a single interface; and Sitecore Connect, a technology stack optimizer that allows brands to seamlessly connect Sitecore products to their existing infrastructure. All three were announced at the Sitecore Symposium 2022. 

Steve Tzikakis, CEO of Sitecore, said, “Symposium is an important event for Sitecore. It’s, of course, a time to gather, reflect and celebrate with our partners and customers; but it’s also [a] time to energize our efforts and put an intense focus on what’s next. As our digital world continues expanding, consumer behaviors continuously evolve, which challenges marketers to meet new expectations and demands. Our goal is to help brands navigate continued instability by ensuring the experiences they deliver to customers are positive, engaging and effective.”

In addition to unveiling the three new products, Sitecore has also announced further enhancements to Sitecore Experience Manager (XM) Cloud, the cloud-native, modern CMS that empowers brands to create, manage, and deliver content faster than ever. With the upcoming release, brands can expect XM Cloud updates and innovations such as new editing interfaces, native personalization, and testing capabilities.

Over the last year, Sitecore has made a number of acquisitions, where in April, it officially announced its revamped tech solutions activated by the said company buy-outs. Sitecore has since fully integrated core products from acquired Boxever, Four51, Moosend, and Reflektion into its Digital Experience Platform (DXP).

Related Tags Customer Engagement CX Sitecore Steve Tzikakis Sitecore Search Content Hub One Sitecore Connect
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