Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Marketing Featured ANZ
No posts found

Independent agency The Wired Agency rebrands as WiredCo.

by Jean Cabico

-

July 12, 2022

The-Wired-Agency-rebrand-to-WiredCo

Australia – Australia’s independent agency, The Wired Agency, has now rebranded to WiredCo. This rebranding includes a new name, which comes with a new logo, branding, and website.

WiredCo.’s purpose is to move digitally and humanly by specialising in strategy, insight and creative for content, social, and search, as well as placement and partnerships. Its key clients include Pizza Hut, Assembly Label, Indeed, Chatime, Maurie & Eve, and Viking Cruises, amongst others.

Angela Hampton, founder and managing director at WiredCo., commented that the change symbolises a new chapter for its business, as it has grown from a two-person gig just a few years ago, to an incredibly connected and talented 32-person business.

“Our updated brand and name reflects a maturing of our agency and of who we are – we’re connected, and we move brands digitally, humanly,” said Hampton.

Meanwhile, David Kennedy-Cosgrove, managing partner at WiredCo., said “We wanted our new brand to better represent what we now do as an agency. Our legacy is performance marketing, and our fastest-growing service line is now creative and content. We are taking on bigger and better brand work so we needed a brand that also played to this strength.” 

Additionally, WiredCo. shared that it has experienced a record 70% compound annual growth rate in revenue over the past five years and with this year looking to exceed all records for the business, several roles are open at the agency, including social media executive (on-page), digital performance account manager, digital designer, and social media specialist (off-page).

Facing a tough talent market, WiredCo. has also recently launched its own recruitment drive called, Recruit your Mates where $10,000 per role is up for grabs for anyone who recommends successful placements, totalling $40,000.

Related Tags anz Australia Rebrand The Wired Agency WiredCo.
Share this article

Related Articles

View All
Voxels
Platforms Featured ANZ
Cryptovoxels is rebranding to ‘Voxels’
May 5, 2022
By MARKETECH APAC
NPO Bush Heritage Australia taps FutureBrand as brand partner
Marketing Featured ANZ
NPO Bush Heritage Australia taps FutureBrand as brand partner
April 28, 2022
By MARKETECH APAC
The Wired Agency nabs Australian furniture brand MCM House’s account
Marketing Featured ANZ
The Wired Agency nabs Australian furniture brand MCM House’s account 
February 7, 2022
By Teddy Cambosa
live-nation-foxtel-partnership
Marketing Featured ANZ
Foxtel rebrands loyalty program, partners with Live Nation Australia
November 24, 2021
By Jean Cabico
Honey-Parenting-9Honey-Vertical-Australia
Platforms Featured ANZ
Nine Entertainment‘s women lifestyle network 9Honey launches rebranded vertical
October 11, 2021
By Teddy Cambosa
Traffik-Activation-Agency-Brand-Positioning
Marketing Featured ANZ
Activation agency Traffik unveils rebranding
April 14, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
Inner-State-PH-Tourism
Main Feature Marketing Southeast Asia
Rebuilding tourism after the pandemic: How the travel industry in PH is crafting its marketing recovery plan
July 5, 2022
By Jean Cabico
Top Story: Home Credit PH’s radio program aims to boost financial literacy of the underserved
Main Feature Marketing Southeast Asia
Top Story: Home Credit PH’s radio program aims to boost financial literacy of the underserved
July 1, 2022
By MARKETECH APAC
The exception: Hearing from a Russian global brand in a sea of corporate boycotts
Premium Main Feature Marketing Global
The exception: Hearing from a Russian global brand in a sea of corporate boycotts
June 27, 2022
By MARKETECH APAC
Havas Group - Alberto
Main Feature Marketing Global
Expert Up Close: Alberto Canteli, CEO & Chairman of Havas Group
June 23, 2022
By MARKETECH APAC
MARKETECH APAC to launch webinar this July to discuss transforming marketing intel into actionable insights
Main Feature Marketing Partners Southeast Asia
MARKETECH APAC to launch webinar this July to discuss transforming marketing intel into actionable insights
June 21, 2022
By MARKETECH APAC
MA Reels - METAVERSE
Main Feature Platforms APAC
MARKETECH APAC Reels: The Metaverse Series
May 31, 2022
By MARKETECH APAC
No posts found

Most Recent Articles

SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
May 30, 2025
Fatima Baduria
No posts found
Okaya Power awards integrated media duties to dentsu X India 
May 30, 2025
Aliza Carmona
PepsiCo joins Formula 1’s growing list of official partners
May 30, 2025
Teddy Cambosa
UNIQLO Singapore to open first touchpoint concept store for online-to-offline shopping experience
May 30, 2025
Fatima Baduria
CelcomDigi celebrates preservation of Bornean languages with new chatbot, campaign
May 30, 2025
Teddy Cambosa
Café de Coral pays tribute to generational bonds in new dentsu HK campaign
May 30, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin