Australia – Cartelux, an adtech software company, has secured an AU$3m post-seed investment from TEN13 and the Queensland Government through Queensland Investment Corporation (QIC).
The investment will fuel Cartelux’s ongoing growth and the development of innovative software solutions for the advertising industry while facilitating the company’s expansion into new market categories.
In response to the support they have received, Joshua Williams, the CEO and founder of Cartelux, said, “We are thrilled to have the support of TEN13 and QIC as we continue to grow Cartelux and drive it to new heights.
Moreover, Williams is optimistic about this partnership; he added that this will enable Cartelux to become a leading global SaaS business founded in Australia. The collaboration will not only lay the foundation for current success but also paves the way for subsequent funding opportunities in the future.
Stew Glynn, managing partner at TEN13 and recent board member of Cartelux, expresses excitement about the partnership, stating, “We look forward to supporting Cartelux in its mission to transform the adtech industry with innovative software solutions for brands and their franchisees.”
In a statement, Kristin Harder, global head of marketing and partnerships at Cartelux and former Audi global head of media, emphasizes the platform’s efficiency; she said the Cartelux platform streamlines the marketing processes, enabling brands to create professional, brand-compliant campaigns in just 60 seconds after onboarding.
With this recent investment, Cartelux is well-positioned to continue its growth trajectory and solidify its position as a significant player in the global adtech market.
