Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Marketing Global
No posts found

Ogilvy One announces multiple key appointments for its global leadership

by MARKETECH APAC

-

March 19, 2024

New York, USA – Ogilvy One announces new multiple global leadership and launches next-generation services targeted at cultivating more partnerships through purposeful design. Ogilvy uses a strategy to develop partnerships that deliver business, brand, and customer value, guided by creativity, powered by data, and augmented by AI.

Ogilvy One has named Kent Wertime as its global CEO. Roberto Fara continues to serve as Ogilvy Spain’s chief creative officer in addition to taking on a larger role as Ogilvy One’s global creative experience lead. Other notable hires include Mauro Caggiano (LATAM), Jason Davey (AUNZ), Ravi Pal (CTO), Ab Gaur (APAC & CEO of Verticurl; global chief data & tech officer, Ogilvy), Rajesh Midha (NoAm), and Clare Lawson (EMEA & chief client officer). 

Wertime has been with Ogilvy for almost 25 years. He led Ogilvy One in Asia before moving on to take on various leadership positions. He will continue to serve in his current role as Ogilvy APAC’s co-CEO. 

Devika Bulchandani, global CEO of Ogilvy, said, “When David Ogilvy first started talking about direct marketing decades ago, he recognized that some of the most effective marketing isn’t just directed at your target audience, it speaks to them on a personal one-to-one basis. Now we take that to a new level with a fresh leadership team for Ogilvy One and a commitment to designing relationships based on ideas that create enduring value exchanges between consumers and our clients’ brands.” 

Speaking about his appointment, Wertime said, “Over the last decade, companies invested heavy in technology, but that alone is not the solution. In today’s hyper-commoditized world, brands need to design relationships that create differentiation and relevancy with their consumers. That’s where the exponential power of creativity plays a vital role.” 

He added, “Today’s consumers, choose their points of interaction with brands, from discovery to purchase, and dictate more of the relationship. With a deep understanding of brands and full dimensional view of consumers coupled with award-winning creativity and a strong data and technology backbone, Ogilvy One is uniquely positioned to design valuable relationships for brands that are impactful, relevant, and enduring.”

Related Tags Marketing Appointment Global Leadership Ogilvy One Kent Wertime
Share this article

Related Articles

View All
featured image (43)
Marketing Southeast Asia
Ogilvy Singapore announces promotion of Ishita Roy, Frederick Tong as joint heads of strategy
January 16, 2024
By Gian Japsay
IAS-_1_-_1_
Marketing Southeast Asia
Kellogg’s hands SEA creative mandate to Ogilvy Singapore
October 17, 2023
By Teddy Cambosa
Untitled design (39)
Marketing ANZ
Ogilvy Sydney taps global industry leaders for three new senior hires
October 10, 2023
By Gian Japsay
Agency Leadership Decoded: Ogilvy Thailand’s Aew Virayavardhana on building the ‘immunity for change’
Main Feature Marketing Southeast Asia
Agency Leadership Decoded: Ogilvy Thailand’s Jiravara Virayavardhana on building the ‘immunity for change’
September 23, 2022
By MARKETECH APAC
Guinness-Malaysia-It's-a-Matter-of-Taste
Marketing Featured Southeast Asia
Beer brand Guinness spotlights brand elements in new campaign via Ogilvy
July 28, 2022
By Jean Cabico
Ogilvy-Malaysia-Adrian-Miller-Chief-Creative (1)
Marketing Featured Southeast Asia
Adrian Miller appointed as chief creative of Ogilvy MY
October 22, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
MARKETECH APAC’s first in-person conference in SG details what’s next for marketing–from AI to customer engagement
Marketing Featured Southeast Asia
MARKETECH APAC’s first in-person conference in SG details what’s next for marketing–from AI to customer engagement
March 11, 2024
By Teddy Cambosa
Ecommerce-Marketing-2024-MY-Hero-Image-_1_
Marketing Featured APAC
MARKETECH APAC empowers businesses on future of online commerce with launch of inaugural ‘E-Commerce Marketing Series’
February 13, 2024
By Aliza Carmona
MARKETECH APAC to celebrate martech success with the debut of ‘Marketing Technology Awards’
Marketing Featured APAC
MARKETECH APAC to celebrate martech success with the debut of ‘Marketing Technology Awards’
January 31, 2024
By Teddy Cambosa
MARKETECH-PHOTOS
Marketing Featured Southeast Asia
MARKETECH APAC partners with Adobe to launch complimentary workshop exploring what's next in marketing with generative AI
January 17, 2024
By Aliza Carmona
This webinar will teach marketers how to transform customer engagement into a strategic asset
Marketing Featured APAC
This webinar will teach marketers how to transform customer engagement into a strategic asset
January 11, 2024
By Brandon Yulolo
MARKETECH APAC officially announces first roster of speakers for “What’s NEXT 2024” conferences in SG, PH
Marketing Featured Southeast Asia
MARKETECH APAC officially announces first roster of speakers for “What’s NEXT 2024” conferences in SG, PH
January 4, 2024
By Teddy Cambosa
No posts found

Most Recent Articles

SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
May 30, 2025
Fatima Baduria
No posts found
Okaya Power awards integrated media duties to dentsu X India 
May 30, 2025
Aliza Carmona
PepsiCo joins Formula 1’s growing list of official partners
May 30, 2025
Teddy Cambosa
UNIQLO Singapore to open first touchpoint concept store for online-to-offline shopping experience
May 30, 2025
Fatima Baduria
CelcomDigi celebrates preservation of Bornean languages with new chatbot, campaign
May 30, 2025
Teddy Cambosa
Café de Coral pays tribute to generational bonds in new dentsu HK campaign
May 30, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin