Singapore – In the fast-evolving digital realm, businesses must continually seek new technological advancements to fortify their marketing strategies and gain a competitive edge in the industry. Among these technological innovations, generative AI stands out with its remarkable ability to autonomously generate new and contextually relevant content in a short span of time. But with its vast potential for creativity, how can companies integrate and utilise this transformative technology to stay competitive in the digital landscape?
To explore the potential of generative AI in revolutionising marketing operations, MARKETECH APAC presents its latest workshop on January 30. Titled “What’s NEXT 2024: Generative AI in Singapore,” the workshop aims to impart valuable and actionable insights into cultivating experience-driven growth and explore the advanced capabilities of Adobe’s state-of-the-art advancements in generative AI for businesses.
The workshop will host a presentation from Adobe on how to empower marketing teams with GenAI-powered content. The workshop will also feature a fireside chat, panel discussion, and a hands-on activity, creating a valuable event for participants to acquire knowledge and skills on how to integrate and harness the power of generative AI technology to drive growth and create innovative solutions in a dynamic digital space.
Teddy Cambosa, regional editor at MARKETECH APAC, said, “In the realm of marketing, where imagination meets data-driven insights, harnessing the generative power propels your brand into a realm of limitless possibilities, crafting compelling stories and forging authentic connections that resonate with your audience, ultimately shaping the future of brand success. Don’t miss this opportunity on integrating the latest in generative AI to your marketing strategy this 2024.”
What’s NEXT 2024: Generative AI in Singapore is made in partnership with computer software company Adobe. This workshop is free-to-attend for select brand marketers. Catch this workshop on January 30, 2024, at InterContinental Singapore by registering HERE. See you there!
