Singapore – Global media platform Teads and interactive finance platform InvestingNote have announced a partnership which will enable Teads to utilise all of InvestingNote’s inventory across all devices.
The partnership allows Teads to tap into InvestingNote’s desktop, mobile and app inventory for brands wanting to target the niche business and finance audiences in a brand safe premium environment.
Both Teads and InvestingNote focus on offering solutions and community-driven platforms with stringent data privacy and easy access to information and inventory, allowing visitors and users to make more informed decisions. Having similar goals and outlooks help grow the strategic partnership between Teads and InvestingNote.
The delivery of video and display inRead, Teads’ flagship ad format, will strongly support InvestingNote in creating interactivity within its fast-growing community. InvestingNote attracts advertisers of all categories, not limiting audiences to only the financial category.
Shanison Lin, founder at InvestingNote, said, “We are happy to be partnering on a long term with Teads, over the years we have found them as aligned and respectful to user experience and brand safety advertising as we are at InvestingNote.”
Meanwhile, Julian Fernando, VP of publisher solutions at Teads APAC, commented, “It’s an honour to be able to strategically partner with InvestingNote, a market leader focused on the investor community in Singapore. Shanison and team are focused, responsive and an absolute delight to work with. We look forward to their continued support and a fruitful partnership with InvestingNote.”