East Asia

Japan telecom KDDI unveils metaverse platform brand ‘Alpha-U’ via Geometry Ogilvy Japan

Jamaica Marciano | Mar 20, 2023-20

Geometry Ogilvy Japan supports all the creative direction for the telecom's new platform brand including all branding, communication design, events, and press conferences.

SCMP’s magazine division appoints Sophia Yu as managing director

Maureen Basa | Mar 16, 2023-20

Yu succeeds Josephine Chan, who led SCMP Hearst to grow and operate renowned lifestyle media brands including Cosmopolitan and ELLE.

McDonald’s, Leo Burnett Taiwan team up to breathe new life into customary receipt donation

Teddy Cambosa | Mar 15, 2023-20

McDonald’s and Leo Burnett Taiwan have tapped up-and-coming new media artists to create a series of downloadable wallpapers and inject an engaging twist to the routinary receipt donation.

PR and comms association PRHK kicks off competition for young professionals in HK

Maureen Basa | Mar 9, 2023-20

The 2023 PR Young Lions Competition will select a winning team of two to represent Hong Kong at the global leg of the competition.

Global community The Marketing Society announces new leadership roles for Hong Kong

Jamaica Marciano | Feb 22, 2023-20

Natalie Truong and Hina Wainwright have strong backgrounds in marketing leadership.

KJ Lee joins Wunderman Thompson as managing director for South Korea

Jamaica Marciano | Feb 21, 2023-20

Lee has experiences in working with various advertising companies for 20 years.

EssenceMediacom announces new appointments in HK office

Teddy Cambosa | Feb 14, 2023-20

EssenceMediacom has appointed Silas Ho as managing director and Anthony Lau as managing partner.

We Are Social opens new office in Shenzhen, China

Shaina Teope | Feb 14, 2023-20

The Shenzhen quarter marks the network’s 18th office location, adding to the agency's existing ones in Shanghai and Beijing in mainland China.

Neil Cao appointed as commercial director for China at Rakuten Advertising

Teddy Cambosa | Feb 9, 2023-20

Based in Shanghai, Cao will be responsible for leading the Rakuten Advertising business across China by developing and implementing performance marketing strategies for clients and accelerating growth in the country.

Havas Media wins Sun Life’s account to be named agency of record for APAC

Jamaica Marciano | Feb 8, 2023-20

Agency's remit comes after a regional review involving eight network agencies.

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