Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME

Category: East Asia

bbh singapore noah HK campaign 2025
Noah’s ballsy campaign uses cheeky installation to address men’s sexual health stigma in Hong Kong
Posted on June 17, 2025
by Aliza Carmona
Hong Kong – Telehealth platform Noah has partnered with creative agency BBH Singapore to launch a bold new campaign that puts men’s sexual health in the spotlight—using a giant inflatable installation along Hong Kong’s iconic harbourfront. The installation depicts a pair of oversized inflatable balls...
Read More
masahiro suzuki apple japan campaign 2025
Apple Japan debuts real-life heart health story in new Apple Watch campaign
Posted on June 16, 2025
by Aliza Carmona
Japan – Apple Japan, in partnership with TBWA\Media Arts Lab Tokyo, has launched a new campaign spotlighting the true story of Masahiro Suzuki, a heavy metal fan whose Apple Watch detected irregular heart rhythms—prompting life-saving medical intervention. Titled ‘Suzuki-san’s Heart Story’, the 30-second...
Read More
apple china mac campaign tbwa
Apple China highlights Mac features for student success in new post-Gaokao ad series
Posted on June 13, 2025
by Aliza Carmona
China – Apple China, in partnership with TBWA\Media Arts Lab Shanghai, has unveiled a new Mac campaign aimed at the millions of students transitioning from high school to university following the Gaokao exams. Titled ‘If you want it, Mac can do it with you’, the campaign features a short film that follows...
Read More
UltraSuperNew unveils new positioning highlighting Japanese creativity’s reach globally
UltraSuperNew unveils new positioning highlighting Japanese creativity’s reach globally
Posted on June 5, 2025
by Fatima Baduria
Independent creative agency UltraSuperNew has revealed its new global positioning with the opening of its Tokyo office.
Read More
apple china iphone privacy campaign
New Apple China ads use humor to spotlight iPhone privacy features
Posted on June 5, 2025
by Aliza Carmona
China – Apple China, in collaboration with TBWA\Media Arts Lab Shanghai, has launched a new privacy campaign bringing back comedian Yue Yun Peng for a second consecutive year to illustrate iPhone’s privacy features through everyday situations. The campaign builds on last year’s “Let’s Talk Privacy” series...
Read More
blue digital life insurance brand campaign
Blue launches new brand campaign to simplify insurance with humor and digital ease
Posted on June 2, 2025
by Aliza Carmona
Hong Kong – Digital life insurer Blue has launched a new brand campaign that uses humour to depict the simplification of insurance processes through its online platform, while continuing to feature the tagline, “Choose Blue, insurance is that simple.” The campaign begins with a video advertisement that...
Read More
1880 hong kong shutdown
1880 Hong Kong shutters operations just seven months after opening, citing cash flow issues
Posted on June 2, 2025
by Aliza Carmona
Hong Kong – Private members’ club 1880 Hong Kong has reportedly closed its doors less than a year after its high-profile launch, with financial difficulties cited as the primary reason. According to a report by the South China Morning Post (SCMP), the club—an extension of Singapore’s 1880—ceased operations...
Read More
penny chow jay lee ipg mediabrands promotion
IPG Mediabrands strengthens Greater China collaboration with dual leadership promotions
Posted on June 2, 2025
by Aliza Carmona
China – IPG Mediabrands has elevated two of its senior leaders to key regional roles, appointing Penny Chow as chief operating officer for Greater China and Jay Lee as executive creative director of MBCS Greater China. The dual promotion is part of the company’s efforts to strengthen collaboration across...
Read More
dentsu hk cafe de coral campaign
Café de Coral pays tribute to generational bonds in new dentsu HK campaign
Posted on May 30, 2025
by Aliza Carmona
Hong Kong – Café de Coral has launched a new campaign in collaboration with dentsu Hong Kong, reviving a sense of nostalgia through its focus on family togetherness. Titled “Timeless Taste of Hong Kong”, the campaign underscores the brand’s long-standing role as a familiar presence in the...
Read More
teads hk taiwan attention measurement
Teads brings advanced attention measurement to Hong Kong and Taiwan
Posted on May 28, 2025
by Aliza Carmona
Hong Kong – Teads has expanded its attention measurement capabilities to Hong Kong and Taiwan through its Teads Ad Manager (TAM) platform, allowing advertisers in both markets to measure audience engagement across premium publisher environments. The feature, powered by Lumen Research, enables advertisers...
Read More
No posts found

Posts pagination

1 2 3 … 66 67 Next

Most Recent Articles

bbh singapore noah HK campaign 2025
Noah’s ballsy campaign uses cheeky installation to address men’s sexual health stigma in Hong Kong
June 17, 2025
Aliza Carmona
No posts found
What's NEXT in Marketing: The rise in tailored media amidst declining trust, personalised content shift
June 17, 2025
MARKETECH APAC
Unlocking financial independence: Franchette Chingcuanco-Cardona on making insurance accessible for Filipinos
June 16, 2025
Fatima Baduria
Agency Leadership Decoded: RFI Asia’s David Ko on future-proofing agency value  through mentorship, innovation, and AI readiness
June 16, 2025
Aliza Carmona
Moloco forges strategic partnership with Xiaomi’s International Internet Business Department to boost global ad performance optimisation
June 16, 2025
Fatima Baduria
Apple Japan debuts real-life heart health story in new Apple Watch campaign
June 16, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin