Singapore – Austria-based game publisher THQ Nordic has opened its office in Singapore as part of the company’s expansion to Southeast Asia. The new office will be tasked with serving the region, specifically public relations, marketing, and securing of SEA content creator talent for THQ Nordic and HandyGames’ slate of games in SEA.
The new Singapore office will be lead by Winson Lo as managing director with more than 10 years of experience working in the games industry; and Graeme Ching as the SEA social media manager, where he will be responsible for the digital and integrated advertising expertise for the company.
This is THQ Nordic’s second subsidiary on the Asian continent, following the incorporation of THQ Nordic Japan KK in October 2019.
Philipp Brock, marketing director at THQ Nordic, said, “Building on the success of our Japanese office, the next logical challenge to take on was entering the greater ASEAN region. With almost half of the world’s gamers located here, establishing a footprint poses not only a daunting challenge but a wholly exciting one as well. Plus and as always: our interest is long-term oriented, not just a quick pleasure.”
Meanwhile, Lo commented, “This region is one of big, open hearts and wonderful gaming fans. There is no better time than now to pick up our controllers, warm up our PCs and get to know this avid community.”
