Singapore – Domino’s Pizza Singapore is set to be part of Australian-based Domino’s Pizza Enterprises (DPE) group, the largest international Domino’s group outside of the United States, via a proposed acquisition. DPE operates 3,400 Domino’s stores in ten markets globally.
Through the proposed acquisition, DPE entered into a binding agreement with Impress Foods–which owns full ownership of Domino’s Pizza Singapore and 65% of Domino’s Pizza Cambodia; Mikenwill (M), as well as with minority shareholders in Cambodia for the remaining 35% stake in the market. Mikenwill owns full control of Dommal Food Services Sdn Bhd, the master franchise holder in Malaysia.
DPE will fully acquire Domino’s Pizza businesses in Malaysia, Singapore and Cambodia, comprising 287 corporate stores across these markets. The binding agreement entails acquisition of the corporate stores and franchise rights held by Mikenwill (M) and Impress Foods. The acquisition is expected to be completed by the end of 2022.
Within Southeast Asia, Impress Foods manages the Singapore and Cambodia markets with 38 and 9 stores respectively, while Dommal Food Services manages 240 stores in Malaysia. DPE aims to achieve a store count of 3,000 stores in Asia by 2033.
Ba U Shan-Ting, group chief executive officer at Domino’s Pizza Malaysia, Singapore and Cambodia, said, “We are excited for the next phase of evolution for Domino’s Pizza in Singapore and the region. In tandem with this, we aim to expand the number of stores to more than 600 over the long term, setting us on the path to becoming the largest pizza chain in the three countries.”
Meanwhile, Michael Chick, Chief Executive Officer for Singapore & Cambodia, will continue to lead his team in serving the Singapore market.
“Our team will become part of the largest Domino’s network outside of the USA, giving us access to new technology and operational innovations that will propel our services to new heights as we deliver customers a more rewarding ordering experience, for hot, freshly prepared meals delivered to their door,” Chick said.
He added, “Leveraging on our in-depth understanding of our local market segment and driven by our commitment to our customers, we aim to elevate an enhanced end-to-end experience with new global capabilities including marketing and menu innovation, to efficiently serve the most delicious meals to our customers.”
Lastly, DPE Group CEO & Managing Director Don Meij said, “We have seen fantastic growth in the Singapore market and we admire the commitment, agility and drive of the local team, spearheaded by its leadership team. Their love for the brand and equally important, their pledge to their customers, are key contributing factors to their success in growing the business and serving customers, especially during the challenging times of the pandemic.”