Singapore – Adtech platform Tyroo has announced the expansion of its advertising services to emerging markets in the Asia-Pacific region, namely Bangladesh, Cambodia, Myanmar, Laos and Nepal. According to the company, said markets provide an opportunity ground for Tyroo to strengthen their existing presence.
By entering these territories, the company aims to offer its array of technology solutions to local businesses, fuelling their growth and fostering success. In addition, Tyroo is actively seeking seasoned entrepreneurs to join the firm, recognising the value of their expertise in driving innovation and expansion.
Furthermore, Tyroo is exploring strategic partnership opportunities to enhance its offerings and further solidify its position in these emerging markets. This strategic move aligns with Tyroo’s vision of expanding its Asian footprint and positioning itself as the preferred partner for organisations entering the APAC region.
Nitesh Gupta, chief financial officer of Tyroo, said, “By venturing into these pivotal markets, our goal is to deliver state-of-the-art advertising solutions to businesses in these regions. We are committed to enabling organisations, from small businesses to corporations, to effectively engage with their target audiences and drive business growth.”
He added, “As part of this commitment, we will continue our search for experienced entrepreneurs in these markets, recognising the invaluable contributions they bring to the table. Leveraging our expertise, we will guide brands and agencies in harnessing advanced targeting capabilities, tailored advertising solutions, and optimised media investments to unlock greater success.”
Gupta further emphasised that the decision to fortify their presence in these markets stems from the promising developments in digital advertising within these countries, combined with the need to expand the global reach of businesses and agencies based there.
