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Singlife with Aviva launches cross-industry collaboration for startups, SMEs

Singlife with Aviva launches cross-industry collaboration for startups, SMEs
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Singapore – Local financial services company Singlife with Aviva has launched a cross-industry collaboration called ‘A Better Odyssey’, which will help promising start-ups and small and medium-sized enterprises (SMEs) in Singapore to digitalise and scale their operations.

The collaboration brings together leading international digital solutions partners, including Google, GrabForBusiness, Razer Fintech, ShopBack PayLater, Debia, Exabytes, Pand.ai, Quickdesk, Sleek and Volopay.

Emerging businesses can look forward to exclusive offers such as free credits, preferential pricing for products and services and further networking opportunities. They will also benefit from coverage from Singlife’s Group Personal Accident (GPA) insurance scheme, helping them to safeguard their early-stage growth.

The programme is the first open architecture programme by an insurance company in Singapore, helping to provide a one-stop shop for local start-ups and SMEs to access a wide range of solutions, including business management, operations and payment. 

“With digital transformation continuing to define today’s world and digital requirements becoming more complex and fragmented than ever, it has become increasingly important to establish a unified proposition that can support emerging enterprises and address their pain points.” the company said in a press statement.

Varun Mittal, group head for digital and ecosystems at Singlife with Aviva, said, “We are extremely grateful for the support from our many partners in helping us establish and lead this important ecosystem initiative. Singlife offers consumers a better way to financial freedom and we want to help emerging businesses find a better way to grow. We look forward to this journey as their technology-empowered, financial services partner.”

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