Malaysia – Omnicom Media Group (OMG) has elevated Eileen Ooi to the role of chief executive officer for the Malaysia office. This elevation serves as a recognition of Ooi’s stellar performance and aligns with the company’s commitment to nurturing talent from within the agency.
In her new role, Ooi will be responsible for steering OMG Malaysia’s operations, driving efficiencies, and strengthening capabilities among its agencies in the country, namely OMD and PHD, as well as the group’s data and analytics division, Annalect.
In February 2021, Ooi has been appointed as the new chief operating officer (COO) of OMG Malaysia, and has played a pivotal role in propelling commercial growth and harnessing digital capabilities for the agency network in the market.
OMG Malaysia said that under Ooi’s leadership as COO, the group’s business has grown by 40% year on year, retained major accounts such as Beiersdorf Malaysia, and expanded client’s portfolio across global, regional, and local businesses.
Moreover, with Ooi’s data-driven vision, OMG Malaysia has recently established a three-year transformative partnership with Google, which elevated the network’s capabilities in performance marketing, data analytics, and talent development to support and accelerate clients’ digital growth and transformation. During her tenure, Ooi has also proactively launched and integrated several mental wellness programmes which provide employees with access to mental health resources.
Tony Harradine, OMG’s CEO for APAC, commented that Ooi has done an outstanding job of driving OMG’s business growth and enhancing its product and people capabilities.
“Her achievements, coupled with her good relationship with the team, make this appointment well-deserved. I am confident Eileen will continue to elevate OMG Malaysia’s performance in the market,” said Harradine.
