Tag: Malaysia
Kuala Lumpur, Malaysia — Warner Bros. has partnered with PHD Malaysia to launch a localised launch for ‘Supergirl 2026,’ bringing the iconic superhero closer to Malaysian audiences through culturally relevant experiences that celebrate authenticity, resilience, and everyday heroism. Beyond traditional...
![[Appointment] VaynerMedia APAC consulting expansion](https://marketech-apac.com/wp-content/uploads/2026/06/Appointment-VaynerMedia-APAC-consulting-expansion.jpg)
Singapore & Malaysia – VaynerMedia has expanded its Asia Pacific consulting operations with the appointment of Hajar Yusof and Aga Sitarczuk as Business Directors, strengthening its capabilities to support brands navigating AI-led and social-first marketing transformation. The appointments come as...
Kuala Lumpur, Malaysia — JYY Group has officially launched MyTreasure, its first National Gifting & Wellness Experiential Hub at Kuala Lumpur International Airport Terminal 2 (KLIA Terminal 2), creating a new platform to showcase Malaysian brands, culture and wellness experiences to international...
Kuala Lumpur, Malaysia — Cagamas Berhad, through its sister company Cagamas SRP Berhad, has launched the Cagamas First Home Campaign, a new initiative designed to encourage first-time home ownership while raising awareness of its mortgage guarantee schemes across Malaysia. More than a promotional initiative,...
Kuala Lumpur, Malaysia —Domino’s Pizza Malaysia is the mastermind behind the viral ERA FM on-air ‘mishap’ and various social media stunts to launch its new brand platform, ‘Unbox Your Cravings,’ in one of its biggest integrated marketing campaigns to date. The campaign marks a new chapter for the 29-year-old...
Malaysia – Malaysia’s marketing landscape is at an inflection point. With AI accelerating the pace of campaign planning and execution, consumers raising the bar on brand relevance and transparency, and a digitally connected, culturally diverse population demanding experiences that feel both personalised...
Kuala Lumpur, Malaysia — U Mobile has launched its newest integrated FIFA World Cup 2026 campaign, designed to bring Malaysians closer to football’s biggest tournament through streaming, exclusive fan experiences and a brand film celebrating the nation’s shared passion for the sport. As the Official...
Kuala Lumpur, Malaysia — CIMB Group has appointed Kuala Lumpur-based agency Chariot as a creative partner for its Malaysia brand team, marking one of the most significant creative account wins for an independent Malaysian agency in recent years. The appointment highlights the growing confidence brands...
Kuala Lumpur, Malaysia — CIMB has unveiled its new regional brand campaign, ‘Moving You Forward,’ a purpose-led platform designed to highlight how the bank helps customers, businesses and communities achieve meaningful progress across ASEAN. The campaign marks the next chapter of CIMB’s brand evolution...
![[Appointment] Edelman APAC](https://marketech-apac.com/wp-content/uploads/2026/06/Appointment-Edelman-APAC.jpg)
Singapore – Edelman has appointed two new creator marketing leaders in Asia Pacific, bolstering its regional creator-led marketing capabilities amid growing demand for influencer and creator partnerships across the region. The appointments see Sushant Vithaldas join as Head of Creator Marketing for India,...
![[Rebrand] DDB Group x ALAB](https://marketech-apac.com/wp-content/uploads/2026/06/Rebrand-DDB-Group-x-ALAB.jpg)