Tag: Malaysia
Kuala Lumpur, Malaysia — Cadbury Dairy Milk Malaysia has transformed a café in Kuala Lumpur into an immersive theatre experience as part of its latest ‘Made To Share’ campaign, bringing everyday acts of generosity to life through live performances. Created in partnership with Ogilvy Malaysia, the activation...
Malaysia — Malaysia Aviation Group (MAG) has appointed Carat Malaysia, part of dentsu, as its global media agency of record, tasking the agency with leading media and search engine optimisation (SEO) strategy across 26 international markets. As the aviation group continues to expand its global footprint,...
Malaysia — Malaysia is considering a series of amendments to the Copyright Act 1987 as it looks to modernise the country’s copyright framework to address challenges posed by artificial intelligence (AI), online piracy and evolving creative industries. The Star reported that the proposed changes were...
Malaysia – GrowthOps Asia and Standard Chartered Bank (Hong Kong) were announced as the Grand Prix winners at the recently concluded Content Marketing Awards Asia Pacific (CMAA) 2026, taking home top honours in the Agency and Brand of the Year categories, respectively. MARKETECH APAC’s Content...
Malaysia — INCUBASE Studio has launched GochaGocha, a new smart photo card platform designed to connect fans with officially licensed anime, entertainment, and cultural intellectual properties (IPs) through collectible experiences. Developed by its subsidiary INCUTix, the platform combines premium photo...
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Shah Alam, Malaysia – Carlsberg Malaysia is bringing football fans together in neighbourhood kopitiams through Kopiti.AM, a campaign that combines breakfast culture with live football viewing during the current football season. Running from 4 to 19 July, the activation transforms local kopitiams across...
Kuala Lumpur, Malaysia — As brands compete for attention during football’s biggest global tournament, GO Communications has taken a different approach with the launch of ‘Furry Forecast,’ a football-themed corporate social responsibility (CSR) campaign that swaps sports pundits for rescue animals to...
Malaysia — Pizza Hut Malaysia has partnered with homegrown comic character Bichi Mao to launch ‘Feed Good Times, Not The Feed,’ a new campaign encouraging young Malaysians to step away from their screens and reconnect through shared meals and real-life experiences. The campaign builds on Pizza Hut Malaysia’s...
Malaysia — Kingdom Digital has appointed Kevin Teh as its new Creative Director, strengthening its leadership team as the agency expands its regional creative capabilities and invests further in AI-enabled creativity and digital-first brand experiences. The appointment supports Kingdom Digital’s ambition...
Singapore —Tourism Malaysia has launched its culinary campaign, “Flavours of Malaysia” in Singapore, using food as a key marketing platform to build excitement for the highly anticipated Visit Malaysia 2026 (VM2026) national campaign. Running from 1 June to 12 July 2026 at Food Capital in Grand Copthorne...
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