Tag: Omnicom Media Group
Sydney, Australia — Omnicom Oceania has acquired a majority stake in Australian customer experience agency CX Lavender, strengthening its capabilities in customer experience, loyalty, and digital transformation as brands increasingly look for connected customer journeys. Founded in 1997, CX Lavender...
China – Omnicom Media has appointed Joey Zhao as Chief Executive Officer for China, effective immediately, as the company looks to strengthen its AI-driven capabilities and accelerate growth in one of its key markets. In the role, Zhao will oversee strategic planning and operations across Omnicom Media...
With Malaysian consumers increasingly demanding hyper-personalisation and frictionless omnichannel journeys, the 2026 summit will focus on moving beyond traditional "clicks-and-mortar" models.
The campaign builds on last year’s success and is designed to celebrate inner strength and encourage young women to pursue their ambitions.
Singapore – Mandai Wildlife Group has appointed Omnicom Media Group’s PHD as its global media agency of record, tasking the network with overseeing integrated strategy and buying across seven international markets. Effective January 2026, the agency manages strategy, planning, and performance optimisation...
India — Drawing on themes observed over the past year, Omnicom Media Group releases a new report highlighting shifting models of brand influence, co-creation with consumers, and the growing creator economy. The report, released following the Consumer Electronics Show, underscores the developments across...
Taiwan – PHD, part of Omnicom Media Group (OMG), has appointed Melissa Chen as general manager of its Taiwan operations, effective immediately. In this role, Chen will oversee operations, strategy, and capability development, with a focus on driving growth and advancing PHD’s market position. Chen has...
USA – Omnicom Media Group (OMG) agency OMD has elevated Ellen Griffin to president and global chief operating officer (COO), a newly created role designed to advance the development and implementation of tailored, future-ready operating models for the agency’s global clients. Griffin will be responsible...
Malaysian CTV viewers tend to skew toward higher socio-economic groups, with 58% of respondents coming from high-income households — notably above the regional average of 47%. The study shows that over a quarter of Malaysian viewers spend between US$20 to US$29 on monthly streaming subscriptions.
Compensatory wellness behaviour is becoming the trend in Taiwan, according to a report by Omnicom Media Group (OMG) Taiwan.
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