Singapore – Following the company’s recently-concluded event Refresh 2021, software company Freshworks has announced the launch of Freshstack, a customer relationship management (CRM) suite built for the unique needs of startups that unifies customer support, sales, and marketing teams.
The product bundle helps startups personalize marketing to generate pipeline and deliver effortless omnichannel service for faster growth, at an affordable price point that’s easy to deploy and manage.
Said suite combines three Freshworks’ products: Freshdesk, Freshsales and Freshmarketer.
Freshdesk is an omnichannel customer support solution with a new unified inbox and collaboration functionality across support, sales and marketing teams, to help businesses resolve issues faster. Meanwhile, Freshsales is a unified sales intelligence solution with context-driven forecasting and pipeline management. Lastly, Freshmarketer is marketing automation software that enables AI-driven lead generation, email personalization and send optimization.
Speaking about the suite launch, Girish Mathrubootham, CEO and founder of Freshworks, said, “Startup founders should ensure that their developers are focused on building their core technology, not babysitting their CRM stack. From day one, Freshworks has built products that democratize access to modern, easy-to-use software. Freshstack builds on that commitment by helping the titans of tomorrow get going faster today.”
The combination of Freshworks applications helps give startups what they need to instantly get up and running with a CRM platform that attracts new customers, builds lasting relationships with existing users and scales as their customer base grows. Companies can get going with up to US$3,000 in credits for Freshstack, as part of the Freshworks Startup Program.
