Singapore – Research institute Earth Observatory Singapore (EOS) has partnered with creative and technology digital marketing agency Bray Leino Splash (BLS) to launch its revamped website, which used essential sustainability principles. This move aims to push forward the commitment of the two companies to promoting decarbonisation.
Dedicated to conducting research on natural hazards and climate change in and around SEA to help create safer and more sustainable societies, EOS at Nanyang Technological University Singapore (NTU Singapore) has engaged BLS to redevelop its website, enhance the user experience, and make it more sustainable and in-line with the organisation’s ethos.
After an in-depth analysis of the existing website, BLS has re-engineered the site from the ground up, using default dark mode, efficient typography, and streamlining dynamic content and media optimisation of video files to lower data consumption. This revamped website allows visitors to access content smoothly without compromising user experience.
Joshua Lee, managing director at BLS, commented, “We are tremendously proud and extremely excited at the possibilities of using our expertise and know-how to help reduce the carbon footprint of our clients’ websites and promote a greener way to do business”.
Meanwhile, Andrew Krupa, CPO and director of advancement at EOS, said, “We’re very proud of the new website and feel it is a fantastic representation of the work we undertake here at the Earth Observatory of Singapore. I would like to thank the team at Bray Leino Splash for their dedication in partnering with us for this project.”
