An event platform built for your creative efforts to succeed.

22feet Tribal Worldwide appoints Vishnu Srivatsav as new national creative director

Vishnu-Srivatsav-22feet-Tribal-Worldwide
  • Trying to make sense of overflowing marketing data and information? Join marketing leaders from BigPay, Entropia, MSL Malaysia, Popeyes, and Vase.ai uncover the best approaches this July 27 at Consumer Insights Power-Up 2022. Register now for FREE!

Mumbai, India – DDB Mudra Group’s media agency, 22feet Tribal Worldwide, has appointed Vishnu Srivatsav, former creative head of DDB Mudra’s South office, to be its new national creative director

The appointment of Srivatsav will take over from Debashish Ghosh, former national creative director at 22feet Tribal Worldwide, and will continue to report to Rahul Mathew, DDB Mudra Group’s chief creative officer. With Srivatsav at the helm, the agency aims to marry brand-first thinking with digital-first solutions as it gears up for the next phase of growth.

Since his appointment at DDB Mudra in 2015, Srivatsavhas led some of the Group’s award-winning campaigns that also sparked conversations. Under his leadership, DDB Mudra’s South office produced work such as Puma’s Suede Gully and Battlegrounds Mobile India’s Game Responsibly.

Commenting on his new role, Srivatsav said, “It’s been a terrific journey with the DDB Mudra group so far. And to lead an awesome team of creatives and be part of one of the most exciting names in digital – 22feet Tribal Worldwide – is nothing short of a privilege. Can’t wait to get started.”

Meanwhile, Mathew commented, “Vishnu has been a great partner to the organisation in our pursuit of creative excellence. He recently led our South office to one of our best years creatively. I look forward to him taking this momentum and his infectious energy into the exciting opportunity at 22feet.”

Preetham Venkky, 22feet Tribal Worldwide’s president, shared that Srivatsav has always been a huge source of inspiration for the creative team at 22feet. 

“His grasp on culture, specifically internet culture, is arguably the best in the country and established through his work over the years. We are super excited to have him come aboard, to inspire, shape and establish the culture of excellent creative work for our clients,” said Venkky. 

Just recently, 22feet Tribal Worldwide has won the digital mandate of Porter, India’s marketplace for intracity logistics, with the primary focus on brand awareness and community building.

  • Box_2022 Global Customer Engagement Review

    The voice of 1,500+ global marketing decision-makers is collected to bring you the top trends in customer engagement for this year. Learn more about the state of customer engagement in APAC. Download the 2022 Global Customer Engagement Review.

  • The Brand Love 2022 report is here. In this report, Talkwalker and Hootsuite analysed over 1,500 brands to identify the ones driving consumer passion globally and in Southeast Asia. Learn how these brands are engaging their audience and how you can boost your own brand love – download the report now.

Share this story