Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Platforms Featured Southeast Asia
No posts found

P2E NFT game Apeiron secures $880k investment from Guildfi

by Christian Calma

-

March 9, 2022

P2E NFT game Apeiron secures $880k investment from GuildFi

Manila, Philippines – GuildFi, a Web3 ecosystem of games, NFTs, and communities has announced its biggest project investment, committing $880,000 into Foonie Magus, the company behind Apeiron, the play-to-earn (P2E) god-game built with NFTs.

GuildFi invested the funds to acquire an Omega Class Major Constellation NFT pack in Apeiron, which includes a slew of in-game assets such as playable Planet NFTs, customized GuildFi NFTs, Star (Land) NFTs, and Tokens. The GuildFi Constellation will be one of the largest constellations in the Apeiron game, with 13 Star (Land) NFTs.

In-game, Apeiron’s players will take on the role of Godlings, newborn gods with the capacity to manipulate the elements to cast miracles such as rain and fire to assist chubby denizens- the Doods – in resolving daily problems and forming their own society. Planets, Stars, and Relics are all ways for players to acquire NFTs, and planets can be “bred” together to create new and unique planet NFTs. Apeiron seeks to revolutionize the deflationary nature of P2E economies by combining deep game mechanics by merging deep game mechanics with a novel Tri-Token powered economy.

Frank Cheng, CEO of Foonie Magus, shared, “The core of Apeiron was always meant to focus on gameplay and stories from the start, so it felt a little lonely when everyone was so focused on the Earn element of blockchain games as opposed to the Play element. Then I met Guildfi, and as I talked with their versatile and dynamic team, who are all passionate gamers themselves, their fervour and passion for Apeiron’s gameplay were energizing! And I even presented my idea of Play-and-Earn to them: little did I know, they reached the same conclusion as well, totally independently.” 

Cheng added, “When founders’ dreams combine, you know you’ve found the best partner you could look for. And that gave us the courage to officially champion the play-and-earn discourse early amidst the dawn of the Metaverse.”

Gazinpoj Techahuasingh, co-founder and head of business development at Guildfi, believes that Apeiron can be the herald for play-and-earn games on the blockchain.

Techahuasingh commented, “Our excitement and faith in Apeiron’s vision, team and gameplay is reflected in the investment we have made in the game. With Apeiron, GuildFi has made its largest investment yet. While this may show a steady growth of GuildFi’s game and metaverse investments, we believe it reflects more on the potential that Apeiron game has. Apeiron is proof of concept that blockchain games aren’t just about earning – they’re about having fun as well. It’s the type of game that we ourselves want to play! All of us here are excited to be able to dive into the godiverse.”

The 1st Apeiron Planet NFT Presale is scheduled at the end of Q1 2022, with the game planned to launch late 2022.

Related Tags NFT Apeiron Guildfi Foonie Magus
Share this article

Related Articles

View All
Immutable-new-funding
Platforms Featured ANZ
NFT scaling platform Immutable secures fresh funding to accelerate operations
March 9, 2022
By Jean Cabico
P2E NFT game Apeiron bags $750k investment from YGG SEA and IVC
Platforms Featured Southeast Asia
P2E NFT game Apeiron bags $750k investment from YGG SEA and IVC
March 7, 2022
By Christian Calma
Dept-Metaverse-Practice
Marketing Featured Global
Digital agency Dept launches new ‘Metaverse Practice’
March 4, 2022
By Jean Cabico
Animoca Brands, Cube Entertainment officially establishes joint venture ‘AniCube’
Platforms Featured East Asia
Animoca Brands, Cube Entertainment officially establishes joint venture ‘AniCube’
February 25, 2022
By Teddy Cambosa
Havas Group's jump into the metaverse comes with plans to inaugurate its first virtual village - the 69th Havas Village.
Marketing Featured Global
Havas Group jumps into the metaverse, partners with The Sandbox
February 17, 2022
By Carlo Sarabia
Media-Publishares-VIDY-Partnership-NFT-Platform
Platforms Featured Southeast Asia
Media Publishares, VIDY jump in the NFT trend via co-developed platform
April 9, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
Marketing heads from the grocery, QSR, consumer goods, and tech space gathered to tackle how to win in social advertising this 2022.
Main Feature Marketing Platforms APAC
MARKETECH APAC to discuss latest social advertising trends in new webinar
March 2, 2022
By MARKETECH APAC
Top Stories for February: Tech-enabled coffee chain bags top spot
Main Feature Marketing APAC
Top Stories for February: Tech-enabled coffee chain bags top spot
March 1, 2022
By MARKETECH APAC
This overarching report explores the current state of customer engagement and tells marketers what they need to know
Main Feature Marketing Partners APAC
Explore the state of customer engagement in 2022
February 16, 2022
By MARKETECH APAC
Expert Up Close: Shahid Nizami, ActiveCampaign’s regional VP for APAC
Main Feature Technology APAC
Expert Up Close: Shahid Nizami, ActiveCampaign’s regional VP for APAC
February 10, 2022
By MARKETECH APAC
CF-Feature-Image-1
Main Feature Marketing Partners Southeast Asia
Brands, conquer the Malaysian market with this all-embracing local consumer report
February 10, 2022
By MARKETECH APAC
What’s NEXT: Top tips for CRO this 2022
Main Feature Marketing APAC
What’s NEXT: Top tips for CRO this 2022
January 31, 2022
By MARKETECH APAC
No posts found

Most Recent Articles

Samsung TV Plus expands K-Content offering with exclusive SM Entertainment partnership
Samsung TV Plus expands K-Content offering with exclusive SM Entertainment partnership
May 12, 2025
Teddy Cambosa
No posts found
SEA marketers prioritise retention, brand building to gain travellers’ trust: report
May 12, 2025
Fatima Baduria
DCM Shriram Foundation’s Mother’s Day film sheds light on maternal health challenges in rural India
May 12, 2025
Aliza Carmona
IBM backs ACAM to help upskill Australia’s marketers in AI
May 12, 2025
Teddy Cambosa
Dentsu Creative Vietnam seeks to break ‘myopic loop’ in latest Carl Zeiss laser vision correction
May 12, 2025
Fatima Baduria
SCMP unveils ‘Morning Studio Amplified’ to expand branded content reach across media platforms
May 12, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
  • Indonesia
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin