Singapore – Global technology company Cisco has announced a reshuffle of its marketing leadership team in Asia-Pacific, Japan, and China (APJC).
Effective immediately, Mark Phibbs, Cisco’s former vice president of global marketing insights and analytics and for the Asia Pacific, Japan, and China (APJC) region is being promoted to a new and expanded global role as vice president for campaigns, content, and industries, to drive Cisco’s overall global marketing transformation.
Replacing him is Joyce Moy who takes the role of senior director for APJC marketing, a veteran at Cisco with close to two decades of experience in driving innovation and business impact in the region, and was formerly the senior director for strategy, planning & operations and segment, customer advocacy and partner marketing for APJC.
Mark has played a pivotal role in building a world-class marketing team and in driving strategic campaigns that redefined customer centricity and business growth for Cisco. Mark has been a champion of innovative, data driven marketing and revenue impact from marketing activities.
Meanwhile, Moy has been with Cisco for more than 15 years and has held multiple leadership roles.
