Australia – Global UGC provider Bazaarvoice has recently announced their partnership with customer service platform Zendesk for a new integration that builds smarter shopping experiences across the customer journey to improve customer service for retailers.
The Bazaarvoice and Zendesk integration enables users to build a user generated content program that efficiently responds to customer reviews and questions at scale while delivering support as well.
Through this integration, users can build customer profiles, manage their brand reputation at scale, increase customer engagement, learn about their customer base, create personalized customer support, and amplify consumer voices.
Review management is also more streamlined with the integration, as users can interact with the native content on their own sites through the Bazaarvoice network, which allows users to track and manage questions and reviews as well as freely choosing when to interact with their consumer base.
Speaking on the integration, Mark Drosos, SVP of global partnerships at Bazaarvoice, commented, “Bringing together the power of Bazaarvoice and Zendesk, we are making it easier for our clients to be customer-centric.”
“This integration is a game-changer, enabling businesses to seamlessly gather and harness valuable customer insights while delivering exceptional support. By uniting two industry leaders, we empower brands and retailers to build stronger relationships, drive growth, increase lifetime value, and elevate the customer experience to unprecedented heights,” he added.
