Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Platforms Featured Southeast Asia
No posts found

SeABank taps Google Cloud to enhance digital banking experience

by Teddy Cambosa

-

December 30, 2021

SeABank-Google-Cloud-Digital-Banking

Hanoi, Vietnam – The Southeast Asia Commercial Joint Stock Bank, also known as SeABank, has tapped cloud services provider Google Cloud to enhance the service quality and customer experiences delivered on its SeAMobile/SeANet digital banking platform. 

Through Google Cloud’s enterprise-grade technologies, SeABank can optimize costs, strengthen security and accelerate innovation. In addition, SeABank will use Google Cloud’s secure, flexible and scalable infrastructure solutions, such as Migrate for Compute Engine and Google Kubernetes Engine, to migrate critical workloads from its on-premises data center to the cloud and build and deploy cloud-native applications. 

More importantly, SeABank will lean on Google Cloud’s capabilities in AI, machine learning and data analytics to acquire better understanding of its customers and create valuable new services to meet their future needs.

Le Thu Thuy, general director at SeABank, said, “The cooperation with Google Cloud is one of the crucial steps taken by SeABank to leverage industry-leading infrastructure and AI capabilities at speed and scale, to optimize our capacity to deploy customer-centric products and services, and enhance the overall digital and mobile banking experience.”

Having integrated AI into digital banking services on SeAMobile, as well as across its IT systems for customer service, operations, financial management and risk management, the core pillars of SeABank’s digital transformation strategy for the next five years will include end-to-end digitalization and providing hyper personalized customer experiences.

Meanwhile, Ruma Balasubramanian, managing director for Southeast Asia at Google Cloud, commented, “SeABank’s choice of Google Cloud as its primary cloud provider reinforces the Bank’s commitment toward using technology to advance how it interacts with and serves its customers – from anywhere and at any time. The bank can now amplify its abilities to build new capabilities and services, quickly deliver a predictive customer experience, and leapfrog into becoming the bank of the future.”

Related Tags Partnership vietnam Digital banking Google Cloud SeABank
Share this article

Related Articles

View All
Digital-Turbine-Google-Partnership
Platforms Featured Global
Digital Turbine renews Google partnership for product, growth strategy on Android ecosystem
December 29, 2021
By Teddy Cambosa
OMG MY ties with Google to boost performance marketing capabilities
Marketing Featured Southeast Asia
OMG MY ties with Google to boost performance marketing capabilities
December 17, 2021
By MARKETECH APAC
Sherie-Ng-Google-Cloud-Country-Director
Technology Featured Southeast Asia
Ex-Microsoft Sherie Ng appointed as country director for Google Cloud MY, SG
December 13, 2021
By Teddy Cambosa
IFC-SEABANK
SME Featured Southeast Asia
World Bank’s IFC partners with Vietnam's SeABank to expand lending for SMEs
June 29, 2021
By Jean Cabico
Axiata-Google-Cloud-Digital-Adoption-Partnershipp-Asia
SME Featured APAC
Axiata’s B2B unit ties up Google Cloud for new bundle for SMBs
June 17, 2021
By Teddy Cambosa
Forest-Interactive-ABA-Bank-Partnership-Cambodia
Platforms Featured Southeast Asia
Cambodia’s ABA Bank reels in Forest Interactive as digital content partner
June 10, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
What’s NEXT: Why marketers need DXP more than ever in 2022
Main Feature Technology Partners APAC
What’s NEXT: Why marketers need DXP more than ever in 2022
December 9, 2021
By MARKETECH APAC
MARKETECH APAC’s Top 5 Stories for November: A Disney veteran joins local Filipino live streaming platform
Premium Main Feature Marketing APAC
MARKETECH APAC’s Top 5 Stories for November: A Disney veteran joins local Filipino live streaming platform
December 1, 2021
By MARKETECH APAC
MARKETECH Spotlight_AR_UID
Main Feature Technology Partners
Spotlight: MY-based digital agency on crafting immersive campaigns and the future of AR/VR in marketing
November 23, 2021
By MARKETECH APAC
Marketing experts, creatives majorly thumb down Shopee’s latest 11.11 ad ft. Jackie Chan
Premium Main Feature Marketing Southeast Asia
Marketing experts, creatives majorly thumb down Shopee’s latest 11.11 ad ft. Jackie Chan
November 1, 2021
By MARKETECH APAC
MARKETECH APAC seeks to discuss the future of digital marketing for 2022 and beyond with new Philippines-focused webinar
Main Feature Marketing Southeast Asia
MARKETECH APAC launches webinar to uncover future-proof marketing strategies for marketers in the Philippines
October 28, 2021
By MARKETECH APAC
No posts found

Most Recent Articles

SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
May 30, 2025
Fatima Baduria
No posts found
Okaya Power awards integrated media duties to dentsu X India 
May 30, 2025
Aliza Carmona
PepsiCo joins Formula 1’s growing list of official partners
May 30, 2025
Teddy Cambosa
UNIQLO Singapore to open first touchpoint concept store for online-to-offline shopping experience
May 30, 2025
Fatima Baduria
CelcomDigi celebrates preservation of Bornean languages with new chatbot, campaign
May 30, 2025
Teddy Cambosa
Café de Coral pays tribute to generational bonds in new dentsu HK campaign
May 30, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin