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Programmatic media partner MiQ strengthens APAC trajectory with new digital operations officer

by Teddy Cambosa

-

July 1, 2021

MiQ-Digital-Operations-Officer-Asia-Pacific

Singapore – In its continuing bid to expand its product strategy and development services in the region, programmatic media partner MiQ has appointed Damien Healy as MiQ’s digital operations officer for Asia-Pacific.

Healy will be responsible for scaling its agency and advertiser relationships, mapping their vision and business direction into MiQ’s technology, data, and execution pathways. 

In addition, he brings into the company 20 years’ experience in product and operation leadership positions driving business growth and profitability for major advertising technology and media performance companies across international organizations. 

Prior to his new appointment, Healy was the global officer for programmatic and addressable media at dentsu international, where he led the global strategy across dentsu’s programmatic and addressable service lines. Furthermore, he also spent five years at GroupM’s Xaxis where he led operations, platforms, and product as COO for EMEA.

“I’ve always been impressed by the depth of technology and data capability that MiQ brings to market. Their ability to partner with agencies and brands to deliver meaningful programmatic media value is undoubtedly world-class. I’m excited to join the business in a period of high growth and ever-increasing relevance as buyers seek value within new digital channels and the fragmenting identity landscape,” Healy said, regarding his appointment.

He will report to Jason Scott, CEO for ANZ at MiQ, who commented that Healy will be helping the company to scale itself and its client relationships by mapping their vision and business direction with their technology, data, and execution pathways to supercharge their partnerships in an evolving market. 

“Damien will represent APAC within our global technology, product and strategy cohort. An important step into the future given the growth ambitions and nuances of MiQ in our region. His vast experience and pivotal roles leading digital companies through change, rapid growth, and innovation will add a real depth and spark to our APAC efforts, as well as another brilliant strategic brain for us to help deliver on our ambitions for our clients,” Scott added.

Related Tags Appointments Asia Pacific MiQ Digital Operations Officer Programmatic media
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