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Jaguar Land Rover to undergo digital transformation via partnership with Tata Communications

by Aliza Carmona

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December 13, 2023

Gaydon, UK – British multinational automobile manufacturer Jaguar Land Rover Limited (JLR) has partnered with global commtech company Tata Communications to future-proof its digital transformation journey.

JLR’s partnership with Tata Communications comes as it looks to pave the way for new standards such as Industry 4.0 and advanced analytics. JLR aims to power the production of the next generation of vehicles as part of its Reimagine strategy.

In this partnership, Tata Communication will deploy its cloud-first, software-defined wide area network (SD-WAN) technology to connect JLR’s global headquarters to its 128 sites worldwide. With this, JLR can significantly boost its supply chain efficiency and security.

The advanced network capability will power the automobile company’s AI adoption, providing robust and predictive risk management to reduce disruption to manufacturing and ensure vehicle quality. Tata Communications’ digital architecture can enhance vehicle build quality by providing real-time data diagnosis, monitoring, and analysis to improve production lines.

Furthermore, the partnership will help shorten the time spent upgrading manufacturing processes, strengthen operational resilience, and increase agility to meet production demands.

This digital transformation for JLR is estimated to be cost-saving, considering the business benefits through scale and security. The implementation of the network transformation is expected to be complete by 2025.

Commenting on the partnership, Tony Battle, group chief digital and information officer at JLR, said, “This is an exciting phase in the digital transformation of our business, leveraging the technologies and capabilities of Tata Communications that will leapfrog our networks into the future.”

He continued, “Moving to SD-WAN means we can use AI-powered automation to predict vulnerabilities, proactively intervene, prevent issues, and perform more effectively on a global scale across our network. The cutting-edge connectivity platform will help us build the world-class ecosystem we need to deliver modern luxury vehicles and remarkable driving experiences.”

Sumeet Walia, executive vice president and chief sales and marketing officer at Tata Communications, also shared, “JLR is a global hallmark for automotive luxury and innovation. As the industry rapidly evolves, it’s an exciting time to further strengthen our relationship and support its digital transformation strategy. Tata Communications is deploying a ‘digital fabric’, comprising our agile infrastructure, platforms, and managed services, that will help integrate JLR’s systems, workforce, suppliers, stakeholders, and customers across the globe, delivering a seamless flow of data to enrich key aspects of the business ecosystem.”

“This partnership will also further our combined commitment to sustainability as we join forces with JLR to digitally transform the production line of their next-generation vehicles,” he concluded. 

Related Tags Cloud digital transformation Jaguar Land Rover Tata Communications
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