Bangkok, Thailand – Thailand-based digital car insurance broker EasyCompare has launched a new reward scheme, EasyRewards, which offers lifestyle rewards worth up to THB9,390 (about $273) to motorists who buy or renew their car insurance with the service.
The rewards scheme is aimed at attracting new business as well as retaining existing customers, and with this, the Bangkok-based broker eyes to partner with leading car insurance brands in Thailand.
Alisa Apaivongse, country head of EasyCompare, said, “The incentives we are offering will really help take our business to a whole new level. Customers can be excited that they’ll get a chance to receive benefits such as first-class round-the-clock health care, emergency home repair services and 24/7 car repair and assistance. Not only that, but our customers can continue to enjoy these benefits for as long as they’re insured through us. These are really added value for anyone buying car insurance from us and we’re very happy to be able to offer rewards that will make life easier for our customers.”
Having been in operation for five years, the insurance firm said it is keen to further leverage its success within the market, particularly at a time when Thailand’s digital business is seeing rapid transformation, in part due to the pandemic.
The new reward scheme will provide ‘unbeatable incentives’ for new and existing customers who will be given a choice of benefits worth up to THB9,390 (about $273) from the lifestyle categories of health, motoring, and home.
The firm also said that it will soon move towards digitising its online purchase process, kicking off with the launch of a full online quote and buy journey for a small number of its insurance partners before eventually rolling it out for all policies.
Apaivongse believes this smooth quote and buy process together with cheaper premiums, first-class customer service and the launch of their customer incentives package will appeal to Thailand’s motorists who are keen to get better value car insurance.
“When we launched five years ago our aim was to lead the way and shake up the Thai insurance industry, giving motorists a better deal all round. And today we can proudly say that we’re achieving that goal,” said Apaivongse.
