Kuala Lumpur, Malaysia – Cloud service provider Huawei Technologies in Malaysia has signed a Memorandum of Collaboration (MoC) with marketing agency Vita Media, to accelerate digitalization among small and medium enterprises (SMEs) in the country.
At the center of the partnership is the aim to boost Vita Media’s information review hub, ‘Askpert’, and Huawei will be providing the needed infrastructure to improve the platform. The marketing agency will be carrying out business-to-business (B2B) collaborations in order to get SMEs to take full advantage of ‘Askpert’ in their business transactions.
Through ‘Askpert’, consumers are able to have more access to transparent and accurate information, enabling them to make more informed purchasing decisions by referring to other users’ comments and personal reviews. On the merchant side meanwhile, the review hub will be able to help them address users’ voices through their personal verdict of products and services.
Vita Media’s CEO Kiro Tan said, “We are grateful to Huawei Cloud for their commitment to bringing affordable, effective, and reliable cloud services through technological innovation. We firmly believe that with the availability of a platform such as ASKPERT, combined with Huawei Cloud’s expertise, we will be able to improve the awareness among SMEs on the latest digital trends, thereby expanding the range of market scopes.”
Meanwhile, Huawei Malaysia’s Cloud and AI Business Group’s vice president Chee Siong Lim thanked Vita Media for choosing Huawei Cloud as its business and industry partner and reiterated the need for businesses, especially SMEs which are more vulnerable to the negative effects of COVID-19, to upskill digitally and adopt technology to give them a competitive advantage in today’s world.
“Huawei remains committed to driving digital growth among SMEs for the benefit of both businesses and consumers while supporting the Malaysian government’s vision to digitally transform the sector. This collaboration with Vita Media will leverage Huawei’s technology to improve accessibility to infotainment content and in doing so, enrich consumers’ lives,” said Lim.
Vita Media has also announced the upcoming launch of its new ‘live broadcast plus e-commerce’, which will be hosted on Huawei Cloud, with the aim to offer interesting live sales content in three languages and guarantees the lowest price for a three-hour broadcast limit throughout the year.
