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Following tie-up, kumu, Wattpad finally launches first-ever virtual fanfest on platform

by Jean Cabico

-

October 28, 2021

Wattpad x Kumu

Manila, Philippines – Following the announcement of the partnership between global platform for user-generated stories, Wattpad, and Filipino live streaming platform, kumu, in July, the tie-up has finally come out with its very first ‘Wattpad Fan Fest’, a virtual event where fans, readers, and authors can engage and celebrate with the Filipino Wattpad Community. 

The ‘Wattpad Fan Fest’, which will happen on 31 October 2021, aims to bring exciting shows and surprises to delight the reading and writing community for a full day, starting at 10:30 am until 10:00 pm PHT on the @wattpadPH kumu channel. 

Through the event, fans can get a chance to attend multiple ‘Meet and Greets’ throughout the day, play interactive quiz games such as ‘Guess The Story’ and ‘Guess the Star’, and attend a workshop called ‘From Stories to Stars’, featuring writers Loridee DeVilla, Claudia Tan, and Wattpad representatives Aron Levitz, the president of Wattpad WEBTOON Studios and Maria Hall, the international writer lead of Wattpad. 

In addition, the virtual fanfest includes a panel discussion on ‘Publishing as a Passion’ by Wattpad authors Greenwriter, TheCatWhoDoesntMeow, Patyeah, heartlessnostalgia, and kissmyredlips, as well as publishing experts Ryan Benitez of Wattpad, and Anvil’s Arlyn Dimayuga and AJ Villamar. It will also feature ‘Wattpad Fanfest Special’, a live reading of excerpts from Wattpad story ‘He’s Into Her and The Four Bad Boys and Me!’.

Kyla Relucio, kumu’s content partnerships director, said, “kumu has always been groundbreaking in its efforts – from its digital capabilities to innovative show concepts, to its culture that celebrates all creative talents. Kumu is the world we’ve always wanted to build, and we’re so happy to be growing along with them every day.”

Chris Stefanyk, the head of brand partnerships at Wattpad, commented that they appreciate kumu as its safe space allows people to directly engage with their readers, fans, and even idols.

“Through the different live streams, activities, and events, the community is able to come together in a new way and build this exciting culture powered by fresh, creative energy. This is what the writing community has always sought to achieve on a deeper level, and it’s been amazing,” said Stefanyk.

Related Tags Philippines Southeast Asia Partnership Campaign Wattpad Kumu Wattpad Fan Fest
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