Singapore – FCB SHOUT recently made important strategic hires and promotions in its operations, creative, and brand management divisions, which took effect in September 2023.
Jonathan Chan, James Voon, and Suah Boon Chuan have been promoted from associate creative directors to creative directors, taking on expanded roles that involve managing essential client relationships and leading new business endeavours in the creative department.
Along with these internal promotions, Anndrea Lye and Tan Lai Kuen have been appointed senior copywriters and senior designers. FCB SHOUT has also grown its team by adding Choong Eu Jin and Raphael Castellano as senior copywriters.
Jin brings a wealth of experience from network agencies across the region, while Castellano, recruited from the Philippines, brings a distinctive perspective to the agency’s creative endeavours.
Melanie Mustapha has been promoted to brand director in the division of brand management. In her role, she will be tasked to improve the agency’s brand management abilities.
FCB SHOUT also welcomed Mandy Chock back as a creative strategist. Chock will work closely with the brand management team to provide FCB SHOUT’s clients with efficient solutions.
Furthermore, Adrienna Ooi has been elevated to the role of operations manager.
Speaking about the promotions and appointments, Tjer, head of creative at FCB SHOUT, commented, “We are delighted to announce these key promotions and the addition of new talents to the creative team. They are the cornerstone of all that we do in the agency, and being able to bolster our pool of creative talents will enable us to continue navigating an increasingly challenging landscape; I strongly believe that these future leaders are pivotal in ensuring the agency’s growth in the years to come.”
Meanwhile, Syahriza Badron, general manager and Jamie Tan, head of operations of FCB SHOUT said, “These strategic moves mark a significant step in strengthening our team. We are confident that these promotions and new hires will enable us to continue delivering exceptional results for our clients and driving our agency’s growth.”
Shaun Tay, co-owner and chief executive officer of FCB SHOUT, remarked, ”Our enduring dedication to excellence continually compels us to implement strategic enhancements within our team. These transformative changes solidify our steadfast commitment to delivering outstanding results to our clients and further cementing our agency’s reputation as the #1 Malaysian agency.”
