Jakarta, Indonesia – Global marketing and advertising agency dentsu has appointed Elvira Jakub as CEO of dentsu Indonesia, taking over the baton from Prakash Kamdar, who has led the network’s Indonesia business since February 2022.
In her new role, Jakub will be delivering growth to dentsu in the Indonesian market, and will be supporting the growth of Indonesia’s digital economy and in uplifting the communities within it.
Jakub enters her role as a marketing transformation veteran with over 23 years of experience in the Indonesia market. She joins dentsu from Google where she was head of industry, helping traditional businesses in auto and tech/telco thrive during and post-pandemic through innovative transformation.
Speaking on her appointment, Jakub said, “Indonesia’s market is rapidly evolving, and our clients need adaptable, integrated solutions to meet their business goals. I am thrilled to join dentsu Indonesia at this pivotal moment. Our team has been pioneering an integrated approach to creative, media, and CXM, empowering our clients to become innovation powerhouses in the ever-evolving marketing landscape.”
“I am grateful to be taking on the helm of dentsu Indonesia from what Prakash has built with the entire team here and I look forward to charting new grounds with the foundations that have been laid,” she added.