Hakuhodo DY Holdings has announced the launch of Ventures of Creativity Inc. (VoC Inc.), a new entity created to strengthen its in-house venture program by managing its investment operations.
Both McDowell and Garcia bring a wealth of experience to the table. With over ten years in digital marketing and leadership at Primal, McDowell has a deep understanding of building successful sales pipelines. A former lead generation consultant, Garcia has implemented strategies for over 450 clients,...
Located in gateway cities like Beijing, Hong Kong, Jinjiang, Wuhan, Xiamen, Cebu, Davao and Manila, the refreshed Marco Polo Hotels brand is designed to inspire guests to embark on a journey of discovery whether for business or leisure.
The data also reports that over 80% of total visitors used contactless as the payment method, over 30% of cardholders conducted their first international purchase in the last 12 months during their trip.
As part of our E-Commerce Marketing 2024 series, we recently interviewed marketing leaders across Asia-Pacific to learn more about their actionable insights and advice for brands to elevate their e-commerce marketing strategies.
Looking ahead, marketing leaders must prepare for a landscape where agility and adaptability are key. The growing demand for sustainable and socially responsible business practices also impacts e-commerce strategies, pushing brands to align their marketing messages with these values.
But what exactly should e-commerce-focused marketers be looking for? In essence, the ability to forensically delve into context is what will separate the best from the rest.
The Asia Pacific market is witnessing a significant shift in consumer behaviour, with the rise of Direct-to-Consumer (DTC) brands becoming a major disruptor in the retail landscape.
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