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BMW tops list of most considered car brands amongst Singaporean camping enthusiasts: YouGov report

by Aliza Carmona

-

June 3, 2024

Singapore – Over three in five (42%) Singaporeans who enjoy camping or caravanning during holidays consider automotive brand BMW to be a ‘leader in innovation and technology’, a survey by YouGov found. 

Tesla comes in second, with one in three (32%) viewing it as an innovation leader, followed by Audi (26%), Toyota (24%), and Mercedes-Benz (23%), where a quarter say the same.

Meanwhile, Hyundai and Mitsubishi (all 14%) tie for the sixth spot among camping and caravanning enthusiasts, just before Mazda, KIA, and Porsche (all 13%), who are in seventh place, and Suzuki (11%) in eighth.

Finally, Lexus and Jaguar (both 10%) and Nissan and Infiniti (both 9%) round up the top 10 automotive brands most viewed as technologically innovative in Singapore.

Interestingly, when taking all Singapore consumers into consideration, Tesla overtakes BMW as the brand most seen as a leader in innovation and technology, while Toyota comes in third before Mercedes-Benz and Audi.

Related Tags Consumer Insights Report BMW YouGov
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