Manila, Philippines – Digital financial services platform Atome has partnered with Mastercard to allow Atome card holders in the Philippines to convert their rewards points into gaming credits via the Mastercard Gamer Xchange (MGX).
In this partnership, MGX will facilitate a convenient exchange to help gamers in the Philippines convert their rewards points into gaming credits across nearly 4000 game titles in a spend-and-earn exchange.
Up until March, gaming enthusiasts using the Atome Card to shop can obtain as much as ₱2,000 worth of gaming credits.
This partnership offer follows the recent upgrade of the Atome Card, which now allows Filipino consumers to shop and ‘buy now and pay later’ anywhere as long as Mastercard is accepted.
Magic Tang, head of cards business at Atome, said, “We’ve seen a very strong take-up for the Atome Card, especially among digital-native Gen Z and millennial users in the Philippines, with one of the top use cases for the Atome Card being online purchases. We see a strong synergy in this partnership with Mastercard’s MGX platform as it provides Atome Card holders and gamers access to a wide range of gaming credit options.”
Also speaking on the partnership, Kaveri Khullar, senior vice president for consumer marketing and sponsorships at Mastercard, commented, “MGX bridges the world of rewards to the thriving global gaming community, offering an innovative and seamless redemption solution in a new category. From eSports viewers to console and smartphone gaming enthusiasts across a range of demographics, it opens new connections to the world’s fastest-expanding entertainment market.”
She added, “As the Philippine gaming market anticipates further growth in the next few years, this partnership with Atome is a fantastic example of how innovative payment experiences are evolving to connect consumers to their passions.”
