Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Marketing Southeast Asia
No posts found

Asia United Bank is set to improve cross-border digital payments with Alipay+ offering expansion

by Gian Japsay

-

September 27, 2023

Philippines – The Philippines-based Asia United Bank (AUB), a publicly traded universal bank, is stepping up its efforts to help more local merchants accept cross-border digital payments from Malaysia, South Korea, and Hong Kong SAR. It does this by utilising AUB PayMate and Alipay+.

Tourists can now use their home country’s e-wallets to pay for a variety of purchases connected to tourism, retail, food and beverage (F&B), entertainment, and attractions within the Philippines as the market grows. This includes Alipay (Chinese mainland), Kakao Pay (South Korea), Touch ‘n Go eWallet (Malaysia), and AlipayHK (Hong Kong SAR), in addition to Alipay (Chinese mainland), which Filipino retailers have been accepting since 2017.

At the moment, AUB PayMate has made it possible for more than 5,000 businesses in Manila and Cebu, two travel destinations in the Philippines, to accept Alipay+. As AUB’s all-inclusive digital payment acceptance solution, AUB PayMate enables merchants of all kinds to accept digital payments from their customers, including local and international e-wallets, bank transfers, and card payments.

SSP Mactan, a company that manages restaurants and bars at tourist hotspots around the world, is one of the first organizations in the Philippines to accept Alipay+. One of the busiest travel hubs in the nation, Mactan-Cebu International Airport (MCIA), has adopted it in all of its businesses there. Visitors arriving at MCIA from mid-September to mid-November will be greeted warmly by AUB, SSP Mactan Cebu, and Alipay+, providing them with a more convenient payment experience and special deals at Alipay+-enabled vendors inside the airport.

Mags V. Surtida, senior vice president and cards & acquiring group head of AUB, said, “We see a resurgence of inbound personal travels this year so our partnership with Alipay+, the first in the Philippine banking industry, will give a much-needed boost to merchants serving the tourism sector. Expect more foreign wallets to be added under this unified QR code.”

Meanwhile, Dr. Cherry Huang, general manager of Alipay+ offline merchant services at Ant Group, said, “We are strengthening our partnership with AUB, our pioneering bank partner in the Philippines, to enhance the travel experience for tourists as they return to visit. Digital payments have become more important than ever, particularly for international visitors who have become so used to using their e-wallets and bank apps for day-to-day purchases.”

She added, “Through our local partners, we aim to help more businesses integrate Alipay+, creating a positive digital ecosystem, driving more opportunities for partners, and merchants, while making it more convenient and seamless for travellers.”

Related Tags Marketing Southeast Asia Digital payments Alipay+ AUB Asia United Bank
Share this article

Related Articles

View All
PayNet to integrate Alipay+ to promote seamless payment for Malaysian travellers
Platforms Southeast Asia
PayNet to integrate Alipay+ to promote seamless payment for Malaysian travellers
August 29, 2023
By Brandon Yulolo
Ant Group to launch Alipay+ launch across Thailand's Central Retail Corporation’s stores
Marketing Southeast Asia
Ant Group to launch Alipay+ launch across Thailand's Central Retail Corporation’s stores
August 14, 2023
By Teddy Cambosa
Untitled design (52)
Platforms Southeast Asia
DFS Group, Ant Group announce partnership to optimise digital payments for tourists through Alipay+
August 2, 2023
By Gian Japsay
Featured Images_Nov (3)
Technology Featured Southeast Asia
Ant Group unveils Alipay+ D-store at the Singapore Fintech Festival 2022
November 8, 2022
By Maureen Basa
Akulaku-and-AliPay+
Platforms Featured Southeast Asia
Indonesia-based Akulaku’s BNPL solution now supported by Alipay+
September 7, 2022
By Jean Cabico
BPI partner with Alipay+ to enable digital banking customers to shop global
Platforms Featured Southeast Asia
BPI partners with Alipay+ to enable digital banking customers to shop global
June 9, 2022
By Carlo Sarabia
No posts found

Featured Articles

View All
How the New Zealand on-ground activation scene aims to regain momentum in a post-pandemic time
Marketing Featured ANZ
How the New Zealand on-ground activation scene aims to regain momentum in a post-pandemic time
September 8, 2023
By Teddy Cambosa
How AirAsia leveraged the flexibility of programmatic DOOH campaign to unveil irresistible offers in Malaysia
Marketing Partners Southeast Asia
The 7-week travel campaign: How AirAsia tapped programmatic DOOH to encourage travel during peak season
September 1, 2023
By Teddy Cambosa
Malaysia welcomes MARKETECH APAC's 'What’s NEXT' hybrid conference, fostering dialogue on marketing's future
Marketing Featured Southeast Asia
Malaysia welcomes MARKETECH APAC's 'What’s NEXT' hybrid conference, fostering dialogue on marketing's future
August 29, 2023
By Brandon Yulolo
Industry leaders unite to discuss AI's role in achieving seamless customer experiences
Marketing Featured APAC
Industry leaders unite to discuss AI's role in achieving seamless customer experiences
August 29, 2023
By Aliza Carmona
The Indonesian on-ground activation status quo: merging cultural differences and modern interaction strategies
Marketing Featured Southeast Asia
The Indonesian on-ground activation status quo: merging cultural differences and modern interaction strategies
August 11, 2023
By Teddy Cambosa
How to future-proof customer engagement strategies via AI: SEA marketing leaders impart insights on how to execute it properly
Marketing Featured APAC
How to future-proof customer engagement strategies via AI: SEA marketing leaders impart insights on how to execute it properly
August 8, 2023
By Teddy Cambosa
No posts found

Most Recent Articles

bacha coffee concept store HK launch
Bacha Coffee opens first flagship store in Hong Kong at Harbour City
May 9, 2025
Aliza Carmona
No posts found
L'Oréal Travel Retail debuts first SkinCeuticals A.G.E. Lab at Changi Airport T3
May 9, 2025
Fatima Baduria
KL Wellness City, PUMM team up for wellness-driven productivity talk for entrepreneurs, corporates
May 9, 2025
Teddy Cambosa
Dentsu India appoints John Thangaraj as chief strategy officer for creative & media
May 9, 2025
Aliza Carmona
Samsung highlights power of AI in latest global advertising campaign with BBH Singapore
May 9, 2025
Fatima Baduria
Crikey’s latest campaign with DDB Melbourne shows why they’re the real election winners–kind of
May 9, 2025
Teddy Cambosa
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
  • Indonesia
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin