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Marketing Featured Southeast Asia
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As Catholic Holy Week approaches, this campaign turns prayers into NFTs

by Teddy Cambosa

-

April 3, 2023

As Catholic Holy Week approaches, this campaign invites users to turn prayers into NFTs

Manila, Philippines – The local creative agency GIGIL, through its recent tech arm GIGIL Metama, has launched a new campaign initiative called ‘Divine ArchiTech’, which allows users to convert their prayers into non-fungible tokens (NFTs), allowing users to create NFTs to earn funds for their own faith-based cause.

The new initiative comes days before the Holy Week festivities by Catholics, namely Maundy Thursday, Good Friday, and Easter Sunday.

‘Divine ArchiTech’ combines faith and technology in a mission to help build churches around the world, while noting the lack of physical churches to service the faithful.

As part of the initiative, ‘Divine ArchiTech’ launched its pioneer project called ‘Made with Prayers’. By donating to the cause, you will gain access to this unique feature that allows you to convert your prayers and hopes using AI to create artwork that can be minted and stored in personal digital wallets. 

Aside from storing them in digital wallets, you may also choose to donate your artwork to the Divine ArchiTech’s gallery and allow them to mint it into an NFT to earn more funds for the cause.

The new NFT project follows its recent one where Kool Pals, a popular comedy group in the Philippines, launched an NFT project which turned hate comments into NFTs.

Related Tags Philippines GIGIL NFTs Catholic
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