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Amazon’s annual Prime Day event returns globally this July

Amazon's annual Prime Day event returns to Vietnam this July
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Vietnam – Amazon has announced the return of its annual Prime Day event this 12 and 13 of July, offering Prime members various choices of must-have products at big deals and promotions. This year, sellers across the globe, including those from Vietnam, will be able to sell their products to more countries during the event, as the 48-hour deals event kicks off on 12 July at midnight PDT (3 a.m. EDT) and runs through 13 July for Prime members in Australia, Japan, Singapore, and other countries. 

Prime Day has become a critical opportunity for third-party sellers around the world, including Vietnamese selling partners, to grow their businesses and build global brands. 

Since the announcement of Prime Day 2022 return, hundreds of Vietnamese sellers have registered to join the campaign, and this number continues to increase. In particular, Vietnamese sellers from home decor, kitchen dining, gifting and beauty categories have shown their eagerness and good preparation to capture this selling opportunity with various deal submissions.

Through the event, customers will be able to shop for products from top national brands and small and medium-sized businesses across every category. New deals from fashion and electronics to toys and home—will go live throughout Prime Day, offering savings on products across categories, including from ‘Customer’s Most Loved’, ‘Internet Famous’, and a selection of ‘Climate Pledge Friendly’ products.

Gijae Seong, head of Amazon Global Selling Vietnam, said, “With the Vietnamese local businesses and household brands our members love and trust, we’re excited to offer our best Prime Day deals yet to even more customers around the world.” 

Seong added, “This year, we’re not only making it simple for members to find the best deals, but also trying to provide our selling partners with more features to benefit and maximise their selling.”

Beyond the expansion of the participating countries, sellers can get more benefits from new features designed to help members make the most of their shopping ahead of time. For example, Prime members can simplify their hunt for deals by subscribing to receive deal alert notifications related to their recent Amazon searches and recently viewed items. 

Besides, starting 21 June, busy Prime members can add products to their Wish List, Cart, or Save for Later, and Alexa can notify them up to 24 hours in advance of an eligible deal going live on those items. Members can then ask Alexa to remind them about the deal when it’s live, or even order it on their behalf.

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