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Marketing Featured Southeast Asia
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AIA Vietnam extends tie-up with VPBank to bolster insurance distribution

by Jean Cabico

-

March 17, 2022

AIA-Vietnam-and-VPBank

Vietnam – Life insurance company AIA in Vietnam has extended its exclusive partnership with Vietnam’s private bank VPBank, changing the originally planned 15 years partnership to 19 years for the distribution of insurance through banks.

VPBank said that it has developed a strong cooperative relationship with AIA Vietnam since 2017, and the extension of their partnership is not only a good sign for them but also good news for customers. 

Through the extended partnership, both companies will continue to help customers access and experience top quality life insurance products and services, along with the preferential benefits of many comprehensive health care plans. In addition, products will be more innovative and many connecting activities in terms of mental, physical, and financial health will also be deployed in accordance with each customer group of the bank.

Wayne Besant, AIA Vietnam’s general director, said, “The extension of the exclusive partnership between VPBank and AIA Vietnam will allow AIA to continue to strengthen its long-term and relevant financial protection solutions. With the healthcare needs of many families in Vietnam, helping them live healthier, longer, and happier lives.”

Meanwhile, Nguyen Duc Vinh, VPBank’s general director, commented, “In addition to improving the quality of services for customers, we are delighted by the extension of this partnership to bring to the market new products, and more innovative services, providing more financial solutions to customers for their future lives.”

Related Tags Southeast Asia Partnership vietnam AIA Vietnam VPBank
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