Singapore – Bigo Live, the worldwide live streaming platform, has launched the Amateur Streamers Incentive Program, which aims to assist aspiring broadcasters who want to use livestreaming to exhibit their talents.
The project is in line with Bigo Live’s general strategy, which is to promote and create an ecosystem that is centred on the creative economy in an organic manner. It also seeks to preserve a welcoming environment on the network for both creators and users.
Bigo Live plans to build on its current creator-centric incentive programs and initiatives through the Amateur Streamers Incentive Program. The program’s goal is to inspire Bigo Live users to start their own live streaming sessions, which will attract more users to the network. Additionally, it aims to persuade those who are interested in live streaming but are not currently users to sign up and use the site for themselves.
Those who are approved for the program will have access to a customised initiative that will teach them how to stream live sessions on Bigo Live with specific training. Best practices for becoming skilled Bigo Live broadcasters will be covered throughout the course. In addition to having the freedom to arrange when they livestream, participants will benefit from the platform’s ability to provide them with worldwide exposure.
Significant incentives will be built into the program to encourage continuous and engaging content creation while also promoting live streaming as a source of income.
The Amateur Streamers Incentive Program, which was started earlier this month in the Middle East and North Africa region, has since expanded to a number of nations in the Americas, Asia-Pacific, and Europe. The program reached the registration of over 300,000 amateur broadcasters to date.
Speaking about the program, James, president of BIGO Technology, said, “Our Amateur Streamers Incentive Program offers a custom-made agenda that meets the unique needs of our amateur broadcasters, who despite their talent, often hesitate to step into the limelight. We recognise this, and we hope that through the program, our users can overcome their inhibitions, showcase their creativity, and seamlessly integrate into a welcoming community that celebrates their unique voices and perspectives.”
“Through a comprehensive training and reward mechanism, we want to nurture the next generation of broadcasters and empower them to be the best versions of themselves,” James said.
He added, “The global creator economy has allowed the livestreaming industry to experience exponential growth in recent years, presenting limitless opportunities within the virtual landscape. As we remain committed to empowering our users by lowering the barriers of entry and providing then with the right environment to develop, the Amateur Streamers Incentive Program will provide a launchpad for aspiring content creators and deliver positive impact through a holistic and inclusive livestreaming experience.”
