Singapore – To showcase its high-speed 5G network, Singaporean telco Singtel held its first-ever 5G-enabled musical performance. The concert was live-streamed from an underground MRT cabin on February 23.
The performance featured local band Sobs, who performed some of their most popular indie rock songs transmitted over Singtel’s social media platforms from 17 metres underground.
The event is part of a larger six-week campaign involving content across various MRT lines and Singtel’s social media channels to drive awareness of Singtel 5G’s capabilities and benefits to consumers from how they communicate, work, and play with technology.
“As the only telco to reach nationwide and underground coverage across the most travelled main MRT lines, we are excited to have commuters experience Singapore’s most powerful and fastest 5G network first-hand,” said Diana Chen, managing director for customer value at Singtel.
She also said that by ensuring ‘high-quality and uninterrupted connectivity’ on trains and stations, Singtel’s consumers are in for an exceptional digital experience.
“With the Singtel 5G network’s ultra-fast and low latency capabilities, consumers can upload and download content, watch live video streams, or play games in high definition while on the move,” she added.
Singtel is also set to release a series of videos expounding the advantages of Singtel 5G. These will be posted on its YouTube and Facebook pages and will run until the end of March 2023.
Previously, Singtel has also released a Chinese New Year campaign highlighting its commitment to providing prompt and quality service to its customers.