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Wynstan’s iconic radio voice physically goes live in latest ad spot

by Teddy Cambosa

-

March 1, 2022

Wynstan’s iconic radio voice physically goes live in latest ad spot

Melbourne, Australia – Once known to be an iconic radio voice, Mr. Wynstan himself–the voice behind door and shutters brand Wynstan–goes live in the brand’s latest ad spot, created in partnership with creative agency Paper Moose.

The new campaign explores the benefits of their range, made to protect our privacy and security, and provide a little shade where needed. The spot features Mr Wynstan himself, very much at home in his Sydney factory, where he demonstrates how much of the brand’s product line-up provides security for the common Aussie household.

Amelia Taylor, head of product and marketing at Wynstan, said, “Making a shift to a live-action brand mascot is a big step for any brand, we love how these spots seamlessly blend entertainment and product in a truly memorable way.”

Meanwhile, Pete Saladino, creative at Paper Moose, commented, “Bringing an iconic voice like Wynstan to life on TV was both a responsibility and a privilege. We knew we had to go all in. While these spots show off Wynstan’s large product range, preserving the famously playful and quirky tone of the brand was our priority.” 

Wynstan has steadily evolved over the past five decades to become a quirky and memorable brand, largely thanks to its radio presence.

Related Tags Australia advertisement Paper Moose Wynstan
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