Singapore – Candee, the parent group of storyteller platform Viddsee, announced the launch of its entertainment ecosystem Candee Labs, which aims to empower the creator and fan community via innovation, experiences, and data insights to develop next-gen stories.
Candee Labs will enable creators and fans to monetise through ownership while fostering community building and loyalty. Moreover, brands and businesses can leverage its expertise to unlock maximum storytelling potential across different ecosystems.
The new project also seeks to support content creation across Web2 and Web3 ecosystems, push the boundaries of traditional storytelling, and solidify the group’s position as the region’s creator ecosystem.
According to Candee, this likewise allows the group to support the creator economy by allowing for more raw talents and potential to be discovered to support the future growth of storytelling.
“We’ve witnessed how Viddsee became the platform for creators to showcase their storytelling skills, distribute content and gain audiences from unique stories. We want to continue developing content through creative and innovative ways that will evolve the future of storytelling,” said Ho Jia Jian, CEO of Candee.
He also added that Web3’s open web allows more equitability for creators and fans to collaborate, share experiences and develop next-gen stories, which in turn challenges how stories are told and remembered.
The group is also working alongside prominent Web3 projects such as BBRC x IVY Boys, to bring next-gen stories to their communities.
“We’re excited to work with Candee Labs, with their track record of Viddsee and its relationship with creators, to bring the BBRC x Ivy Boys IP to reality. The goal in this collaboration is for it to be developed into an entertainment IP and create an amazing show out of it,” said Nelson Yap, co-founder of BBRC.
Last September, Viddsee also expanded its IP incubator Viddsee Labs in Asia-Pacific.
