S4 Capital-owned digital firms MightyHive, MediaMonks merge VP, head of growth roles

Sydney, Australia – Digital media consultancy MightyHive and digital production company MediaMonks sees a new appointment for vice president and head of growth for ANZ as its mother company S4 Capital unveils Tom Braybrook to lead both roles.

Braybrook has previously worked with tech giant Google as head of agencies and partners in New Zealand, as well as with computer software company Adobe, where he served various roles such as APAC strategy and solutions lead and regional product manager for Adobe Analytics Cloud.

Speaking about his appointment he said, “As enterprises march forward with their digital transformation efforts, it’s no secret that the role of today’s marketer continues to broaden – whether it is making smarter use of data, rearchitecting the customer experience or finding new ways to tell brand stories in a digital world. 

He added, “In the midst of this evolution, MightyHive and MediaMonks represent an exciting new breed of marketing services partner who are not only enabling businesses to understand and adopt these technologies but are also supporting their transformation efforts in a much more agile and flexible way.”

Meanwhile, Kenny Griffiths, managing director for Asia Pacific at MightyHive, commented, “Tom’s extensive 15 years’ experience in digital marketing aligns perfectly to not only where we’re at as a business, but where we’re going. His experience from the Agency world, Adobe & most recently Google is unique as it hones in on our holy trinity – data, digital media and content- approach and will be critical in evolving how we go to market across the two countries.”